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Latest published cases

List of Latest Published Cases

  1. Seasonal Demand in Marketing Analysis**

    Authors: Basu, S K;

    Reference No: CMA0397TEC Pages: 4 Published on: 2, September, 1976

    Abstract: The note discusses the major problems associated with seasonal demand of products, mainly in marketing, production, inventory, etc. A simplified illustration of the forecasting technique is incorporated in the note. ... More

  2. Area Planning and Tribal Development: Experiments and Experiences **

    Authors: Sambrani, Shreekant;

    Reference No: CMA0406TEC Pages: 12 Published on: 14, October, 1976

    Abstract: The note discusses the relevance of various theoretical concepts of area planning to development tasks. It examines in particular the applicability of these concepts to tribal development. The actual processes of drawing up plans for tribal development are discussed in the context of the framework developed earlier. ... More

  3. A Note on Community and Social Structure **

    Authors: Haque, S M ;

    Reference No: CMA0419TEC Pages: 4 Published on: 17, December, 1976

    Abstract: The community is the smallest territorial group that can embrace all aspects of social life. According to Macabre and Page, the bases of community are locality and community sentiment. Merton views social structure as comprising "the patterned arrangements or role-sets, status-sets, and status sequences." The Indian village community for example ... More

  4. What Time Core

    Authors: Korgaonker, M G;

    Reference No: PROD0133TEC Pages: 2 Published on: 1, January, 1977

    Abstract: Deals with the use of the time study technique for setting up time standards of repetitive and reasonably short?cycle operations. The specific operation in question is a core?making operation in a foundry. ... More

  5. Business and Economic Environment:

    Authors: Pathak, H N;

    Reference No: ECO0244TEC Pages: 13 Published on: 1, January, 1977

    Abstract: Designed to introduce participants to the relevant aspects of business and economic environment. The note examines these aspects, and also, how an intending entrepreneur can utilize his knowledge to start an industrial unit. It, therefore, suggests how environment understanding can be used as a tool. ... More

  6. The Concept of Bonus

    Authors: Menon, C D;

    Reference No: P&IR0093TEC Pages: 8 Published on: 1, January, 1977

    Abstract: The note traces the changing concepts of profit sharing bonus over the last thirtyears. ... More

  7. You and Ramesh

    Authors: Jaikumar, V;

    Reference No: F&A0297 Pages: 3 Published on: 1, January, 1977

    Abstract: Presents a problem in the analysis of overhead variance. Variances have to be calculated based on the volume of output and the volume (labour hours worked). Finally, the controversy as to which of these two methods is right has to be resolved. ... More

  8. Job Design for Janitorial Service

    Authors: Korgaonker, M G;

    Reference No: PROD0127TEC Pages: 2 Published on: 1, January, 1977

    Abstract: This note deals with problem of job design for employee motivation. This is particularly true of jobs that are highly monotonous, jobs with very low levels of skill requirements, etc. Among some recent experiments in job design, an approach that has reported some degree of success is job enrichment. This ... More

  9. Mahesh Kumar Jha

    Authors: Menon, C D;

    Reference No: BP0102 Pages: 7 Published on: 1, January, 1977

    Abstract: The case traces the life of an individual who runs away from home, is employed as a domestic servant and enters industry. His interactions with top management and two different types of personnel managers, and his emergence and eclipse as a trade union leader are traced. ... More

  10. Measurement and Scaling in Marketing

    Authors: Jain, Abhinandan K; Jumani, Usha;

    Reference No: MAR0117TEC Pages: 18 Published on: 1, January, 1977

    Abstract: Describes the nature of measurement in marketing. The existing ways of measuring knowledge and attitude scaling techniques like Thurstone's law of comparative judgement, semantic differential scaling, Thurstone's differential scale and Qsort have been discussed. Aspects of validity and reliability, and methods for establishing them are included in the note. ... More

  11. Essay versus Objective Type Tests

    Authors: Saiyadain, M S;

    Reference No: P&IR0097TEC Pages: 3 Published on: 1, January, 1977

    Abstract: Discusses and evaluates the two kinds of selection techniques (essay and objective). It also raises issues concerning them. ... More

  12. Early Socialization and Family Structure

    Authors: Maru, R M;

    Reference No: BP0099TEC Pages: 4 Published on: 1, January, 1977

    Abstract: The note describes early socialization of a child in an Indian family, child-rearing practices, and authority in an Indian family. It provides an opportunity for discussing Indian values and attitudes towards work, time, authority and organizational life. ... More

  13. Measurement of Attitudes

    Authors: Arul, M J; Misra, Sasi B;

    Reference No: P&IR0109TEC Pages: 11 Published on: 1, January, 1977

    Abstract: Describes several approaches and techniques of attitude measurement, like direct observation, self report, and attitude scales. The specific attitude scales described in some detail are: Thurstone's scale, Likert's scale, the Scalegram techniques, and the Semantic differential. The strengths and limitations of various attitude measurement techniques have also been examined. Is ... More

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