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Latest published cases

List of Latest Published Cases

  1. Management of Personal Selling Effort (A): A Note

    Authors: Vora, M N;

    Reference No: MAR0265(A)TEC Pages: 6 Published on: 1, January, 1981

    Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More

  2. Kerala Agricultural Development Project (E): Agriculture Research, Training and Technical Assistance

    Authors: Desai, D K;

    Reference No: CMA0538(E) Pages: 32 Published on: 1, January, 1981

    Abstract: Pertains to the sub-project on Agricultural Research. With a very laudable objective to help accelerate research on tree crops, this activity was included as a sub-project. The case raises the question of relevance of the type of research to be included in this sub-project. It also raises questions as to ... More

  3. Research for Sales and Distribution Management Decisions

    Authors: Jain, Abhinandan K;

    Reference No: MAR0263TEC Pages: 12 Published on: 1, January, 1981

    Abstract: Describes the decision areas and importance of research in sales and distribution management (Section I) and the process of research (Section II). The last section (Section III) illustrates how research methods could be used for different decision areas. ... More

  4. Community Health Volunteers: Case of Better Performance

    Authors: Bhatt, Anil; Maru, Rushikesh M; Upadhyay, Bharat;

    Reference No: PSG0043 Pages: 8 Published on: 1, January, 1981

    Abstract: This is a case of the better performing CHV. ... More

  5. Kerala Agricultural Development Project (B): Special Agricultural Development Unit

    Authors: Desai, D K;

    Reference No: CMA0538(B) Pages: 62 Published on: 1, January, 1981

    Abstract: The case deals with the sub-project on small farm development with special reference to tree crop development (coconut and pepper). It goes into the details of the cost-benefit analysis of the sub-project and raises questions as to what impact the delay in the implementation of the project and changes in ... More

  6. Management of Personal Selling Effort (F): A Note- Brief Illustrations on Branch Management Issues

    Authors: Vora, M N;

    Reference No: MAR0265(F)TEC Pages: 5 Published on: 1, January, 1981

    Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More

  7. Crysta-Plast Chemicals Limited

    Authors: Shukla, P R; Thomas, P S;

    Reference No: PROD0171 Pages: 19 Published on: 1, January, 1981

    Abstract: CPCL is a joint sector firm set up with Japanese collaboration to produce acrylic plastic using the by?product of a petrochemical complex??a highly poisonous gas??as a key raw material. Although the manufacturing process was sound, the company was beset with a number of problems during its two? ... More

  8. Pearson Milk Limited

    Authors: Mathur, D P; U K Srivastava; Gupta, V K;

    Reference No: CMA0559 Pages: 11 Published on: 1, January, 1981

    Abstract: The case deals with milk procurement strategy pursued by the processing plant. The survey method technique was adopted to elicit information from milk producers in the milk shed area of the dairy plant. ... More

  9. Rural Financial Market in India

    Authors: Singh, Gurudev;

    Reference No: CMA0530TEC Pages: 13 Published on: 1, January, 1981

    Abstract: The purpose of this note is to acquaint readers with the rural financial environment. The various aspects of the rural financial market covered are its role, structure, financial intermediaries and their working, and salient features. ... More

  10. Management of Personal Selling Effort (D): A Note- Brief Cases on Salesmen Compensation and Motivation

    Authors: Vora, M N;

    Reference No: MAR0265(D)TEC Pages: 6 Published on: 1, January, 1981

    Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More

  11. The Elusive Black Diamond

    Authors: Gopalkrishnan, C; Rao, Sreenivas S;

    Reference No: BP0165 Pages: 9 Published on: 1, January, 1981

    Abstract: Discusses the coal crisis and related issues like transport, labour, organizational structure, and pricing. ... More

  12. Company Standardization Activity at NEL

    Authors: Korgaonker, M G;

    Reference No: PROD0169TEC Pages: 10 Published on: 1, January, 1981

    Abstract: The case deals with the company standardization activity at NEL. Various aspects of standardization such as set up, coverage benefits from standardization, sources of information, etc. are covered. ... More

  13. International Builders Limited

    Authors: Haribhakti, Shailesh;

    Reference No: F&A0349 Pages: 3 Published on: 1, January, 1981

    Abstract: The basic elements of the control system initially envisaged by the company were 1) PERT/cost system to monitor project progress and related costs; 2) material and labour cost standards to form the basis of comparison with actuals; and 3) an overhead budget which identified the various manufacturing, finance, and administration overheads by ... More

  14. The Pathway Criticals Limited I

    Authors: Korgaonker, M G;

    Reference No: PROD0160 Pages: 4 Published on: 1, January, 1980

    Abstract: Part I deals with basic computations in PERT network, namely: 1) computation of critical path, 2) expected time to complete the project, 3) probability of completing the project by specified due dates, and 4) manpower loading. Part II deals with the problem of resource levelling in projects under conditions of, 1) single resource requirement, and 2) ... More

  15. Institutional Finance to Agricultural Projects

    Authors: Sah, D C; Ranade, C G;

    Reference No: CMA0527 Pages: 11 Published on: 1, January, 1980

    Abstract: Presents the developmental and promotional role of institutional lending agencies in agricultural projects, and highlights the limitations of projects prepared by them at the formulation and implementation stages. ... More

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