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Related Searches: strategic management cases, strategic management case t, strategic management case studies, strategic management case studie, strategic management case§or=219
Authors: Sinha, Anamika; Varkkey, Biju;
Reference No: P&IR0230 Pages: 4 Published on: 18, March, 2015
Authors: Monippally, M M; Krishna, Sunanda;
Reference No: COMM0005 Pages: 13 Published on: 13, May, 2009
Abstract: Core Emballage Limited (CEL), Gujarat, India, reached a plateau in 2006 in its business of corrugated packaging solutions. Geographical expansion was not feasible. Although making marginal operating profits, CEL was weighed down by heavy depreciation and interest on loans. The idea of diversifying into unrelated nutraceuticals (nutritional healthcare products) cropped up ... More
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