Reference No: CISG0023Pages: 13Published on: 23, October, 1994
Abstract: The case describes the process of development and implementation of a major application namely the Computer Automated Services System (CASS) in Telekom Malaysia, Malaysia. CASS is an integrated application covering invoicing, billing, work order generation and fault monitoring, which has provided both, financial benefits and improvement in quality of services, ... More
Reference No: P&IR0203Pages: 14Published on: 4, March, 2008
Abstract: The knowledge process outsourcing (KPO) industry employs some of the most highly skilled knowledge workers in India. The employees in this industry are mostly post-graduates and come from diverse backgrounds?engineering, economics, statistics, management, commerce, sciences,etc. Being an industry of recent origin the career paths of the employees in ... More
Reference No: MAR0189Pages: 15 Published on: 1, January, 1978
Abstract: The case deals with the experiences of the Post and Telegraph Department in introducing a registration service on an experimental basis in the General Post Office, Ahmedabad. Students are expected to evaluate the introduction strategy of this new service. Issues relating to product concept, benefit, segmentation and product positioning of ... More