Search results for 'Management or'

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  1. Axel Motors

    Authors: Sharma, Meenakshi;

    Reference No: COMM0024 Pages: 15 Published on: 30, December, 2019

    Abstract: The case deals with Axel Motor’s expansion into India and the clash between expectations and communication styles of the Indian subsidiary and Headquarters. While the subsidiary wants to follow a responsive, market-driven approach to product design and marketing strategy, the top management is driven by the strong belief that ... More

  2. Customer Loyalty at Sky Airways

    Authors: Ranganathan, Kavitha;

    Reference No: IS0150 Pages: 6 Published on: 30, October, 2025

    Abstract: The case revolves around Zoya Hariri, an analyst who works in the Customer Feedback group of an upcoming airline based in India. When analysing changes in the Net Promoter Score, Hariri realised that the company was facing rising customer dissatisfaction. Although the overall NPS for the company had been increasing, ... More

  3. Dinesh Patel at the Sardar Patel Farm

    Authors: Sundararaman, Ragavan; Joshi, Shilpa; Gupta, Vishal;

    Reference No: OB0244 Pages: 14 Published on: 18, November, 2021

    Abstract: Sardar Patel farm is a 150-acre organic farm located in Kathwada, Gujarat, India with 125 farmers living and working on the farm. Dr Dinesh Patel, a cardiologist and second-generation Farm leader, played a vital role in converting the farm from chemical farming to natural farming. Though he was successful in this ... More

  4. Aviva Life Insurance Direct Sales Force: Maintaining the Growth Imperative

    Authors: Maheshwari, Sunil Kumar; Bhat, Ramesh; Kaur, Rupinder; Wadhwa, Rakesh;

    Reference No: IRC0001 Pages: 13 Published on: 11, July, 2005

    Abstract: Aviva, UK's largest insurance group, had successfully established itself as a competitor in the Indian insurance market. However, it still faced problems like other insurance companies related to retaining its sales force. The company was looking forward to grow further and capture untapped markets. This case describes the importance and ... More

  5. Materials Management System at IPCL (B)

    Authors: Bhatnagar, S C; Kaul, Mohan;

    Reference No: QM0137(B) Pages: 22 Published on: 1, January, 1978

    Abstract: Describes information requirements and reporting formats for the situation described in Case (A) QM0137(A). The rationale for some reports is discussed, and some changes in documents and their flows are suggested. The computer configuration available for implementing the new system is provided for a detailed design of the new ... More

  6. Vadodara Halol Toll Road

    Authors: Raghuram, G;

    Reference No: PSG0091 Pages: 17 Published on: 24, September, 2003

    Abstract: The management of the Vadodara Halol Toll Road Company Limited (VHTRL) was worried about the toll revenues. The actual revenues as a proportion of the projected revenues had declined from 63 percent to 34 percent over the three financial years of operation. Given the cash flows, the VHTRL could run smoothly only ... More

  7. Computerization of Registration and Stamps Department - SAMPADA, Madhya Pradesh

    Authors: Jain, Rekha;

    Reference No: IITCOE0007 Pages: 26 Published on: 30, May, 2019

    Abstract: The case highlights the design, process changes and implementation challenges deploying web-based solution for property registration - Stamps and Management of Property and Documents Application (SAMPADA) in 2015 in Madhya Pradesh, India. SAMPADA was developed and implemented under the initiative and leadership of the then Inspector General Registration and Superintendent of ... More

  8. Ambush Marketing: Attack and Defense

    Authors: Tripathi, Sanjeev;

    Reference No: MAR0462TEC Pages: 11 Published on: 18, March, 2015

    Abstract: As sponsorship is gaining in importance in the overall communication strategy for firms, so is the practice of ambush marketing. This note discusses strategies that can be used by firms to ambush and also how to prepare for defense from ambush attacks. It also discusses how consumers perceive and react ... More

  9. Case Studies for Hybrid Bajra in High Yielding Varieties Programmes

    Authors: Patel, D A;

    Reference No: CMA0146 Pages: 11 Published on: 4, April, 1968

    Abstract: This is an integrated case on seed input. It deals with the issues on 1) planning for seed production 2) procurement certification of seed, 3) marketing of seed, 4) channelising the agricultural credit supply to the farmers for introducing new seeds. The case is composed over various issues faced y the planners implementors at ... More

  10. The Odyssey of Savita and Krishna

    Authors: Rajdhyaksha, Ujvala; Vohra, Neharika; Bhatnagar, Deepti; Moorthy, Ravi;

    Reference No: OB0213 Pages: 16 Published on: 5, March, 2013

    Abstract: This case is in four parts, highlighting the crossroads at which the protagonist Savita finds herself in and the difficulties she faces in balancing her career aspirations with family responsibilities. A Fellow of Indian Institute of Management (IIM) Ahmedabad, Savita’s dilemmas concern working in a prestigious management institute in ... More

  11. Kaleidofin

    Authors: Mendonca, Valerie; Sharma, Supriya;

    Reference No: CIIE0017 Pages: 21 Published on: 29, December, 2020

    Abstract: Kaleidofin was co-founded in 2017 by Puneet Gupta and Sucharita Mukherjee; former CFO and CEO of IFMR (Institute for Financial Management and Research) Holdings Pvt Ltd. As part of their roles at IFMR, Gupta and Mukherjee focused on designing products and developing technology to push for financial inclusion. In their field ... More

  12. Managerial Accounting - Cost Accounting

    Authors: Seshan, Suresh A;

    Reference No: F&A0252 Pages: 5 Published on: 1, January, 1974

    Abstract: This is an introductory note on management accounting, with particular reference to cost accounting. It describes the need for managerial accounting information, the purpose for which managerial accounting information can be used, the nature of the managerial accounting process and its interrelationship with other fields of knowledge, and the role ... More

  13. Building Resilient, Responsible and Responsive Diamond Supply Chains at Shree Ramkrishna Exports Pvt. Ltd.

    Authors: Roy, Debjit; Shrivastava, Pooja ;

    Reference No: STR0484 Pages: 32 Published on: 31, March, 2025

    Abstract: Natural diamonds have long been associated with luxury and exclusivity. The global diamond supply chain is susceptible to socio-economic, technological, and geopolitical disruptions. Furthermore, the uneven distribution of diamond deposits across various countries increases the supply chain’s vulnerability. How should traditional natural diamond firms sustain their business amidst these ... More

  14. Air Deccan (D)

    Authors: Pandey, Ajay; Raghuram, G; Jain, Rekha; Poddar, Shweta;

    Reference No: F&A0481(D) Pages: 29 Published on: 17, July, 2008

    Abstract: Air Deccan planned to raise ` 450 crore by selling up to 26 per cent stake to professional investor(s). This was the consequence of a debt that needed to be paid. The situation was grim for Air Deccan. There were pending law suits and some of the top management executives were leaving ... More

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