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  1. Radio Mirchi: Entry into Kolkata Market

    Authors: Jaiswal, Anand Kumar; Palan, Harit;

    Reference No: MAR0400 Pages: 27 Published on: 8, August, 2008

    Abstract: Radio Mirchi is the flagship brand of Entertainment Network India Limited (ENIL). ENIL is the largest private FM radio broadcaster in India. ENIL was able to gain a stronghold in the market due to its strengths of innovativeness and creative content, large operating network, reach among listeners, high quality studio ... More

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  2. INNOVATION LIVE: From Ideation to Concept Generation - An Altruistic Approach to Redesigning the Oxygen Concentrator

    Authors: Moses, Aditya Christopher; Chattopadhayay, Arka; Roy, Aritra ;

    Reference No: MAR0542EX Pages: 14 Published on: 24, July, 2024

    Abstract: This case encompasses the development of a much-needed innovation in the field of medical oxygen producing equipment, i.e. oxygen concentrators. Pained by the predicament of Indian citizens due to medical oxygen shortage due to the Covid-19 crisis, Rahul Mehra, a student and technology enthusiast, came up with a patentable ... More

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  3. Megaa Moda Private Limited

    Authors: Varma, Poornima ;

    Reference No: CMA0826 Pages: 13 Published on: 25, October, 2024

    Abstract: In March 2023, Megaa Moda Pvt. Ltd., one of India’s leading shrimp exporting companies, was stuck by an unreasonably high anti-dumping duty of 7.92% imposed by the US Department of Commerce. This had serious repercussions on the revenues of the firm as the US was one of its major markets. As ... More

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  4. The Undulations During an Organization Transformation: The Journey of NCJM Employee Cooperative

    Authors: Kandathil, George ;

    Reference No: HRM0259 Pages: 25 Published on: 29, December, 2023

    Abstract: The case describes decade-long (1987-1997) struggles that NCJM employees went through while transforming a family-owned company deserted by its owners into an employee-owned worker cooperative. NCJM was one of the largest private worker cooperatives in India. In the backdrop of the challenges that the leaders and employees faced from suppliers, ... More

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  5. Tata Nano in Singur: An (In)Fertile Landscape for Industrialization? (A)

    Authors: Rai, Rajnish;

    Reference No: PSG0146(A) Pages: 17 Published on: 13, June, 2023

    Abstract: In 2008, amidst widespread farmers’ agitation over land acquisition issues, Ratan Tata, despite investing ₹300 crores, was compelled to abandon the Tata Nano project in Singur. Using Kingdon’s multiple agenda setting model, this case examines why despite the huge victory of West Bengal’s Left Front government in 2006 on the motto ... More

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  6. Tata Nano in Singur: An (In)Fertile Landscape for Industrialization? (B)

    Authors: Rai, Rajnish;

    Reference No: PSG0146(B) Pages: 4 Published on: 13, June, 2023

    Abstract: In 2008, amidst widespread farmers’ agitation over land acquisition issues, Ratan Tata, despite investing ₹300 crores, was compelled to abandon the Tata Nano project in Singur. Using Kingdon’s multiple agenda setting model, this case examines why despite the huge victory of West Bengal’s Left Front government in 2006 on the motto ... More

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  7. Kolkata Port Trust

    Authors: Bandyopadhyay, Tathagata; Raghuram, G; Sharma, Yashoverman; Shukla, Niraja;

    Reference No: CIPR0002 Pages: 47 Published on: 18, November, 2009

    Abstract: Kolkata Port (KoPT) had achieved a turnaround from having made a loss of Rs 7.5 crores (cr) in the year 2000-01 to a net surplus of Rs 465.1 cr in the year 2006-07. A variety of initiatives had been taken during the intervening years with a focus on tariff rationalization, revenues from ... More

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