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  1. North Avenue: Selecting a Brand Name

    Authors: Gokhale, Srikant; Sinha, Piyush Kumar;

    Reference No: CFR0006 Pages: 16 Published on: 31, March, 2013

    Abstract: Branding and selecting a proper brand name is one of the major tasks after business plan and retail concept is ready. The case discusses North Avenue’s brand name selection process for its proposed retail electronics chain. It narrates the various processes the selected task force went through at every ... More

  2. Metal Company of India (MECO) (A) **

    Authors: Cohen, A R;

    Reference No: OB0024(A) Pages: 28 Published on: 1, January, 1964

    Abstract: A description of three related top executives who are treated as a small group with norms, values, etc. Students analyze the case using the same conceptual tools as for worker small groups. ... More

  3. National Aeronautical Laboratory **

    Authors: Balakrishnan, K; Seshan, Suresh A;

    Reference No: F&A0192 Pages: 30 Published on: 1, January, 1970

    Abstract: The case is focused on the management planning and control systems in a government-owned national research laboratory. The processes of building up an annual expenditure budget and periodic reporting of actuals in money terms is discussed in this case. Apart from monetary indicators, the physical and qualitative aspects of ... More

  4. Estimates of National Income by Industry of Origin: A Note on Methodology and Interpretation of Data

    Authors: Dholakia, Bakul H;

    Reference No: ECO0218TEC Pages: 12 Published on: 1, January, 1975

    Abstract: Provides an outline of the broad methodology adopted by the Central Statistical Organization for estimation of India's national income by industry of origin. It also examines the trends in the distribution of net domestic product in India by industry of origin during the period 195051 to 197273 and compares the same with ... More

  5. Production Costing Software (PCS): A Software Reverse and Re-engineering Project

    Authors: Rao, V Venkata; Rama Rao, T P; Yegneshwar, S;

    Reference No: CISG0055 Pages: 16 Published on: 3, May, 1999

    Abstract: This case describes a software reverse and re-engineering project that Softco India has undertaken for Food Products International, Netherlands, through NRESI, Netherlands, owned by a non-resident Indian. ... More

  6. Time Series Analysis: Decomposition of a Time Series with Particular Reference to Money Supply

    Authors: Gupta, G S; Chawla, Deepak;

    Reference No: ECO0206TEC Pages: 21 Published on: 1, January, 1975

    Abstract: The note contains the following: (a) A discussion of the various components of a time series, viz. secular trend, seasonal fluctuations, cyclical variations and irregular or random movements. (b) A methodology of decomposition of a time series into its four components. (c) Decomposed series of money supply in India. (d) ... More

  7. Community Health Volunteers: A Case of Poor Performance

    Authors: Bhatt, Anil; Maru, Rushikesh M; Upadhyay, Bharat;

    Reference No: PSG0042 Pages: 9 Published on: 1, January, 1981

    Abstract: The two cases analyze the contrasting profiles of a better performing community health volunteer and a poor performing community health volunteer. ... More

  8. Simulation of a Material Provisioning System for Overhaul Spares

    Authors: Bhatnagar, S C;

    Reference No: QM0093TEC Pages: 8 Published on: 1, January, 1976

    Abstract: Discusses the general problem of designing material provisioning systems for overhaul spares. As an illustration, an overhaul system for aircraft spares is discussed. The case discusses a simulation model and the use of this model for obtaining optimal material provisioning policies. ... More

  9. A Note on Supply Chain Management

    Authors: Chandra, Pankaj;

    Reference No: PROD0231TEC Pages: 6 Published on: 1, October, 1995

    Abstract: This note introduces the issues related to managing supply chains. It discusses the managerial constructs in Supply Chain Management and highlights operational problems associated with coordinating activities across different entities in a supply chain. ... More

  10. Managing a Public Service

    Authors: Subramanian, Ashok; Kataria, Raj;

    Reference No: PSG0046TEC Pages: 5 Published on: 1, January, 1982

    Abstract: This note outlines the tasks involved in installing and operating a public service. It reviews the technical, economic, and organizational aspects of managing the operations. ... More

  11. Problem Definition in Marketing Research: A Note

    Authors: Vora, M N;

    Reference No: MAR0255TEC Pages: 16 Published on: 1, January, 1979

    Abstract: The note develops a framework for problem definition task in terms of steps the researcher has to go through. To demonstrate what is involved, an actual problem definition exercise is carried out on two concrete marketing research situations. ... More

  12. Key For Analysis Of Test On Working As A Change Agent

    Authors: Ganesh, S R;

    Reference No: OB0159TEC Pages: 3 Published on: 1, January, 1979

    Abstract: This note is a key for analysis of the self-test on working as a change agent and should be used in conjunction with the use of the test scoring should be done by the participants taking the test. It groups the behaviour statements in the self-test into five categories of ... More

  13. A Commercial Milk Producer in Gujarat (B)

    Authors: George, P S;

    Reference No: CMA0014(B) Pages: 4 Published on: 1, January, 1965

    Abstract: An assessment of progress made by large commercial milk producer who prepares indigenous milk products sells it in a big city. This is the continuation of a "A Commercial Milk Producer in Gujarat (A)". ... More

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