Reference No: F&A0269Pages: 32 Published on: 1, January, 1974
Abstract: Describes in detail the corporate plan introduced by a new management team in a large public sector undertaking after there has been considerable criticism of the inability of indigenous suppliers of power equipment to deliver the promised supply. The corporate plan is described in detail and adequate data relating to ... More
Reference No: BP0219Pages: 38Published on: 1, January, 1990
Abstract: This is a case in social marketing and consumer marketing of condoms and the business strategies being followed by three condom manufacturers -- London Rubber Company (I), Hindustan Latex Limited, and Lorcom (Protectives) Ltd. These three companies belong to different sectors--private, public, and joint sector. ... More
