Search results for 'Business strategy a'

Authors: Vora, M N;

Reference No: MAR0261(A) Pages: 12 Published on: 1, January, 1980

Abstract: Relates to strategic issues of continuing in the business, and evolving an appropriate marketing strategy for promoting product design services offered. Issues raised relate to diagnosing critical problems requiring resolution, identifying needed information, and designing appropriate research studies and instruments for data collection. Four different studies were designed: 1) of users ... More

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Authors: Gaikwad, V R; Mote, V L; Ranade, C G; Seetharaman, S P;

Reference No: CMA0533 Pages: 21 Published on: 1, January, 1981

Abstract: A state marketing federation, taking advantage of the scheme of the National Cooperative Development Corporation, started a cold storage without a detailed feasibility report. The unit failed to get sufficient volume of business. Inefficient management made the cold storage unpopular with the users. some consultants were called in to suggest ... More

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Authors: Roy, Debjit; Anand, Abhishek;

Reference No: PROD0320(A) Pages: 12 Published on: 1, June, 2020

Abstract: Different platform-based grocery distribution models have evolved in recent times. While some platforms maintain their own inventory, others source them from local retailers and deliver to the customers. Some platforms offer multiple customer delivery slots in a day, while others may offer only next-day delivery. While some platforms maintain a ... More

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Authors: Dixit, M R;

Reference No: BP0220(A) Pages: 11 Published on: 1, January, 1990

Abstract: This case describes the organization and proceedings of the first business planning conference of Power Projects and Products Limited. The company's profile and motivations for organizing the first business planning conference are presented as background information. Mr Ravindra Gupta, Divisional Manager (Human Resource Development), is required to review the outcome ... More

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Authors: Dixit, M.R.; Anilkumar, H.;

Reference No: BP0383 Pages: 16 Published on: 22, June, 2015

Abstract: The case presents the efforts of Dr. Dhanesh Jain, founder of Ratna Sagar Publications to innovate in children’s publishing space. His innovations received mixed response. Commercial success was delayed. Adoption of innovations by the educational institutions did not happen as expected, the innovations, however, created opportunities for other business ... More

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Authors: Menon, C D;

Reference No: BP0119TEC Pages: 6 Published on: 1, January, 1978

Abstract: The note gives an overall picture of the formulation and implementation of corporate strategy, with emphasis on small and medium-scale entrepreneurs. ... More

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