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  1. Contactless Patient Monitoring: Har Bed Dozee Bed

    Authors: Kapoor, Anuj; Pingali, Viswanath; Kant, Vishnu;

    Reference No: ECO0368 Pages: 9 Published on: 31, December, 2024

    Abstract: This case explores Dozee—an artificial intelligence (AI)-powered, Internet of Things (IoT)-enabled system for remote patient monitoring. Dozee is the flagship product of Turtle Shell Technologies, co-founded by Mudit Dandawat and Gaurav Parchani. The product enables contactless tracking of vital health parameters such as heart rate and blood ... More

  2. The redBus in Saga: Managing the Start-up Acquisition Phase

    Authors: Ghura, Amarpreet Singh; Abhishek;

    Reference No: BP0398 Pages: 8 Published on: 10, August, 2016

    Abstract: In June 2013 the bus ticketing website redbus.in was acquired by the Ibibo Group, a subsidiary of South Africa based internet and media firm Naspers Ltd, for USD 135 million. Soon after signing the deal, Phanindra Sama - CEO and co-founder of redBus, went for a holiday to London along with ... More

  3. Social Networking during Office Hours

    Authors: Varkkey, Biju;

    Reference No: P&IR0210 Pages: 6 Published on: 30, October, 2012

    Abstract: Minu was a star performer at Bless Eye Clinic Ahmedabad and was promoted as the front-office coordinator. Lately her performance was a concern and complaints had come in. She was observed using facebook on her PC during breaks and often glued to her smart phone during work hours. Later it ... More

  4. 99acres.com: Designing an Online Offering

    Authors: Kaul, Subhashini;

    Reference No: MAR0410 Pages: 27 Published on: 14, October, 2009

    Abstract: 99acres.com was started in September 2005 as the first real estate portal in India. This internet portal was dedicated to meet a consumer's information needs in the real estate industry. It was a forum where buyers, sellers, and brokers could exchange information, quickly, effectively, and inexpensively. Though 99acres operated in ... More

  5. Sale, Scope of 'Goods' and Taxation

    Authors: Pathak, Akhileshwar;

    Reference No: BP0407TEC Pages: 7 Published on: 29, March, 2017

    Abstract: Is software, music and film stored on CDs or downloaded from the internet goods? The question is important for the consumer rights and application of sales tax. Property first emerged as tangible things. This could be either moveable or immoveable property. Moveable property is what is not immovable property. Goods ... More

  6. ShareChat and Moj: Building India's Social Media Company

    Authors: Majumdar, Adrija; Chowdhry, Aryan; Jain, Ishaan;

    Reference No: IS0152 Pages: 17 Published on: 18, December, 2025

    Abstract: Founded in 2015, ShareChat scaled by tapping into India’s overlooked regional-language internet users, building a vernacular-first platform designed around content consumption behaviours rather than social connections. Its rapid launch of Moj, within hours of TikTok’s ban, helped the company expand into short-form video. Challenged by deep-pocketed global players such ... More

  7. Project: MyPage Pharmacia

    Authors: Dutta, Goutam Peshin, Sirsij;

    Reference No: CISG0120 Pages: 14 Published on: 6, February, 2014

    Abstract: In this case, we discuss how internet based technology and information technology can be leveraged to re-engineer a pharmaceuticals company, Pharmacia (India). We discuss problems faced by Pharmacia in their sales and distribution management and how they have used in 2000-2002 the internet based technology to address the problem faced ... More

  8. Getit: Managing the Salesforce in Changing Times

    Authors: Abhishek; Koshy, Abraham;

    Reference No: MAR0442 Pages: 13 Published on: 14, February, 2014

    Abstract: The case is about journey of Getit Infoservices Pvt. Ltd which has been pioneer in Yellow Pages industry in India. With the emergence of internet and voice in directional media, Getit has to deal with new competitors who have challenged its leading player status. The role of the salesforce becomes ... More

  9. Airtel Zero: Data Pricing, Two Sided Markets Led Business Models and Net Neutrality

    Authors: Sahay, Arvind;

    Reference No: MAR0472 Pages: 12 Published on: 3, March, 2016

    Abstract: Airtel, the leading mobile operator in India is launching the Airtel Zero" platform that will charge service providers and OTT providers on the internet for mobile data traffic but will allow end consumers free access to the web sites that are signed up for the platform. The case revolves around ... More

  10. Resource Centre at R N Podar School

    Authors: Vohra, Neharika;

    Reference No: RJMC0007 Pages: 23 Published on: 4, November, 2008

    Abstract: The case, Resource Centre at Ramnirajan Podar School, describes a unique setup in a private school in Mumbai. The school has invested in creating a resource centre (3 faculty and a high speed internet connection). The faculty at the resource centre work closely with all the teachers of the school in ... More

  11. A Note on Information Technology

    Authors: Rama Rao, T P;

    Reference No: CISG0083TEC Pages: 20 Published on: 7, June, 2005

    Abstract: The note presents a brief overview of hardware components such as processor, memory, peripheral devices, and network and communication devices. It discusses various computer configurations networking, internet and intranet technologies, and system software packages such as operating systems and language processors. It briefly describes the end user computing systems such ... More

  12. Two Sided Markets: A Note on Net Neutrality, Customer Access and Pricing of Data Services on the Mobile Internet

    Authors: Sahay, Arvind;

    Reference No: MAR0472TEC Pages: 14 Published on: 3, March, 2016

    Abstract: The purpose of the note is to provide structure to the notion of net neutrality in the context of its link to competition and customer access in two sided markets. Withing that context, the note explores issues about pricing of data and makes some comparisons between a developed economy like ... More

  13. Creating Regulatory Space: Spectrum Trade Deal and Competition Commission of India

    Authors: Jain, Rekha;

    Reference No: IITCOE0009 Pages: 13 Published on: 30, December, 2019

    Abstract: This case focuses on regulatory institutions in a fast-changing evolving policy domain of the telecom sector in developing countries, which are typically characterised by a weak institutional environment, making operationalisation of new instruments that may require regulation across sectors difficult. The case highlights the criticality of appropriate regulatory design for ... More

  14. Zoho Corp: Value Driven Business Model

    Authors: Narayanaswami, Sundaravalli ;

    Reference No: STR0492 Pages: 26 Published on: 25, July, 2025

    Abstract: This case study focuses on the Zoho Corporation's unique path in the Indian IT sector with the CEO Sridhar Vembu at the helm of affairs from company headquarters in rural Tamil Nadu. The case investigates Zoho's unconventional journey to becoming a major worldwide SaaS provider in India's evolving IT/ITES ... More

  15. Southern Railway: Publication of a Customer Oriented Timetable

    Authors: Raghuram, G;

    Reference No: PSG0080EX Pages: 26 Published on: 24, November, 2000

    Abstract: In 1998, the Southern Railway (SR) undertook a project to qualitatively upgrade its railway timetable, with the objective of making it more user-friendly. The outcome of this effort, which resulted in the publication of a significantly improved version of the timetable in August 1998, had a dramatic impact in how it was ... More

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