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  1. Vora and Company

    Authors: Borden, Neil H;

    Reference No: MAR0018 Pages: 4 Published on: 1, January, 1964

    Abstract: In 1959, Mr. Vora's family, which has been in grain business, entered the business of processing and selling quick-cooking oats under the brand name Blossom. Even after effective improvements, sales remained sluggish and average below plant capacity. In spite of the losses, Mr. Vora was determined to succeed in this business. ... More

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  2. Organizing for Productivity and Implementing Productivity Programs at Shop Level

    Authors: Shukla, P R;

    Reference No: PROD0190TEC Pages: 5 Published on: 1, January, 1984

    Abstract: Describes an organization's experience in organizing the productivity programme. The technical and organizational aspects are dealt in the context of an engineering industry. The implementation of productivity programme is also discussed with the shop?level experience. ... More

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  3. Organization Structure, Design and Development (Parts I,III,IV)

    Authors: Garg, Pulin K;

    Reference No: OB0121TEC Pages: 11, 11, 8 Published on: 1, January, 1980

    Abstract: This note comprising five segments is exclusively based on the author's experience of design and development processes in the Indian context. The first part of the note states some of the commonalities observed across many organizations. The second part of the note provides a model of the dynamics of organization ... More

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  4. Social Systems, Their Elements, Processes and Patterns**

    Authors: Parikh, Indira J; Garg, Pulin K; Sharma, B R;

    Reference No: OB0102TEC Pages: 9 Published on: 1, January, 1976

    Abstract: This note is primarily based on Talcot Parson and Loomi's model of the social system. It attempts to identify and explore the constituents of a social system, i.e., the individual and groups and their interaction. In the functioning of the social system eight elements and their corresponding processes are ... More

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  5. Spider's Web Trapeze or Tent Pegs: Networking for Developmental Alternatives

    Authors: Gupta, Anil K;

    Reference No: CMA0712TEC Pages: 1 Published on: 1, January, 1992

    Abstract: This note describes what networks do and how we can think about these metaphorically. ... More

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  6. Measurement and Scaling in Marketing

    Authors: Jain, Abhinandan K; Jumani, Usha;

    Reference No: MAR0117TEC Pages: 18 Published on: 1, January, 1977

    Abstract: Describes the nature of measurement in marketing. The existing ways of measuring knowledge and attitude scaling techniques like Thurstone's law of comparative judgement, semantic differential scaling, Thurstone's differential scale and Qsort have been discussed. Aspects of validity and reliability, and methods for establishing them are included in the note. ... More

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  7. People and Percolation

    Authors: Sheth, N R; Dave, M C;

    Reference No: OB0040 Pages: 3 Published on: 1, January, 1974

    Abstract: This case describes the problems arising from a district panchayat's decision to construct a percolation tank in a drought?prone village. This decision creates tension among the villagers whose lands are likely to be submerged. The case brings out the incompatibility between the engineering aspects and the socio?economic consequences ... More

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  8. Declining Work Motivation in India: How to Get the Reluctant Horse to Drink?

    Authors: Kanungo, Rabindra N; Misra, Sasi B;

    Reference No: OB0170TEC Pages: 11 Published on: 1, January, 1984

    Abstract: This paper attempts to diagnose the possible causes of motivational deficit among employees in Indian organizations, and suggests what management should do in order to motivate employees for greater productivity and organizational effectiveness. Some of the organizational determinants of low work motivation among employees are: poor manpower planning in appropriate ... More

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  9. Alienation: A Psychodynamic Interpretation **

    Authors: Parikh, Indira J; Garg, Pulin K;

    Reference No: OB0065TEC Pages: 3 Published on: 1, January, 1976

    Abstract: Four major issues on alienation, based on Kenneth Keniston's book, "The Uncommitted," are discussed. An individual can be alienated from almost anything. He can replace the old relationship by various other relationships. An individual can express alienation in a variety of ways. Alienation can be induced by a number of ... More

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  10. Models of Groups

    Authors: Gupta, Ranjit;

    Reference No: CMA0670TEC Pages: 3 Published on: 1, January, 1988

    Abstract: The note is restricted to three types of group models: 1) conflict model; 2) structural and functional model; and 3) cybernetic-growth model. The conflict model assumes that no group has sufficient resources to fulfil either all internal needs or all external demands. As some members of the group are more competent, conflict is ... More

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  11. Work Motivation

    Authors: Jain, Gautam Raj; Singh, Ramadhar;

    Reference No: OB0169TEC Pages: 9 Published on: 1, January, 1983

    Abstract: The paper attempts to discuss theories of motivation. -- Taylor's Scientific Management, Maslow's Need Hierarchy, Herzberg's Two - Factor Theory, Alderfer's ERG Theory, Expectancy Theory, Equity Theory And Reinforcement Theory. ... More

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  12. Vivek Makes the Choice

    Authors: Misra, Sasi B; Ramnarayan, S;

    Reference No: OB0188 Pages: 3 Published on: 1, January, 1992

    Abstract: Mr. Vivek Kumar, a young and well-paid marine engineer, was an applicant to the Doctoral Programme of IIMA. Based on his performance in aptitude tests and personal interview, he was offered admission to the programme starting 1992. He does not accept the Institute's offer of admission and writes a letter to ... More

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  13. Stereotypes

    Authors: Arul, M J; Misra, Sasi B;

    Reference No: OB0104TEC Pages: 5 Published on: 1, January, 1975

    Abstract: Stereotypes are distorted perceptions and opinions we have about groups of people. Such distortions arise from various sources that are too weak to warrant generalizations. Stereotyped views of people vitiate one's new experiences and learning. An awareness of this common flaw in human behaviour can, however, salvage us from snap ... More

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  14. Measurement of Attitudes

    Authors: Arul, M J; Misra, Sasi B;

    Reference No: P&IR0109TEC Pages: 11 Published on: 1, January, 1977

    Abstract: Describes several approaches and techniques of attitude measurement, like direct observation, self report, and attitude scales. The specific attitude scales described in some detail are: Thurstone's scale, Likert's scale, the Scalegram techniques, and the Semantic differential. The strengths and limitations of various attitude measurement techniques have also been examined. Is ... More

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  15. Working as a Change Agent-a self Test

    Authors: Ganesh, S R;

    Reference No: OB0160TEC Pages: 2 Published on: 1, January, 1979

    Abstract: This is a self-test containing statements intended to provide insights into the behaviour of people as change agents. It is an aid to identify participant's strength and areas for developments as change agents. It should be used in conjunction with a key for its analysis. ... More

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