Search results for 'Management AND OR ('

Authors: Raghuram, G; Rangaraj, N; Periyakaruppan , S; Roy, A;

Reference No: CMA0810 Pages: 30 Published on: 1, January, 2004

Abstract: With the competition growing in the seed industry, especially in niche market segments, the sales revenue of MAHYCO was falling over the past couple of years. Supply chain management was viewed as an important source of competitive advantage. Availability, quality and competitive pricing were key customer expectations. To achieve this, ... More

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Authors: Narayanaswami, Sundaravalli;

Reference No: O&DS0001 Pages: 8 Published on: 3, August, 2023

Abstract: The Cotton Corporation of India Ltd. (CCI) is a Miniratna company of the Government of India (GoI), under the Ministry of Textiles. CCI has been serving in the field of marketing of Indian cotton for the past five decades. As an independent entity under GoI, CCI undertakes Minimum Support Price ... More

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Authors: Varshneya, K L;

Reference No: BP0014(A) Pages: 13 Published on: 1, January, 1970

Abstract: A municipal dairy is operating at a loss, and the General Management manager is brought to task by the Municipal Commissioner. The case gives financial, historical purchasing, sales, and productmix information, as well as several alternative lines of action.he case can be discussed alone or can be followed ... More

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Authors: Banerjee, Arindam;

Reference No: CIIE0010 Pages: 26 Published on: 1, January, 2018

Abstract: The case tells the story of a first generation entrepreneur, Dhirendra Singh, and his struggle for 15 years to establish a mango pulp based beverage marketing company without any external support and funding. The case highlights the travails that Dhirendra goes through in marketing an undifferentiated product such as mango drink ... More

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Authors: Sarang, Deo; Singh, Sanjay Kumar; Raghuram, G; Choudhari, Sanjay;

Reference No: CMA0802(A) Pages: 14 Published on: 1, January, 2001

Abstract: The total market size for edible oils was estimated to be 13 million tons out of which imports amounted to about 4 million tons. This made India the largest importer of edible oils in the world. Various edible oils are consumed in India depending on the regional tastes and preferences. A differential ... More

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Authors: Singh, Amarjeet; Srivastava, U K;

Reference No: CMA0571(A) Pages: 29 Published on: 1, January, 1983

Abstract: The union is a loss-making unit of a state corporation. Each division claims to operate best. The case depicts overall management and marketing systems. It establishes the linkages between various departments and costing systems. The effect of costing systems and price policy raises issues of management and linkages. ... More

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