Search results for 'finance cases'

Authors: Dayal, Smita; Nerlekar, Varsha; Roy, Subhadip;

Reference No: MAR0545 Pages: 14 Published on: 4, July, 2024

Abstract: The present case describes the positioning and growth dilemma faced by Bhupinder Madan and Abhishek Acharya, founders of Theka Coffee, a coffee start-up in western India. Theka Coffee envisioned affordable and easy availability of “fresh cold brewed 100% Arabica coffee”. After a successful launch, scaling up to 14 cafes and a subsequent ... More

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Authors: Shah, B G;

Reference No: F&A0178 Pages: 21 Published on: 1, January, 1970

Abstract: Mr. S.L. Roy had been Chief Electrician (Radio & Radar) in the Indian Naval Service, and a research assistant in Physical Research Laboratory, Ahmedabad. He has been attracted by the technician entrepreneur scheme of Gujarat Industrial Investment Corporation, state-level development bank extending liberal financial assistance to technicians desiring to set ... More

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