Reference No: OB0099TEC(Part I & II)Pages: 5, 4Published on: 1, January, 1976
Abstract: During the process of socialization, an individual acquires his role identity. He learns the boundaries of the role, the "oughts," "musts" and the "shoulds" of the system. In terms of organizations, socialization can be interpreted as an attempt to modify previous behavioural dispositions of a new entrant. Failure to achieve ... More
Reference No: COMM0013(B)Pages: 10Published on: 28, May, 2020
Abstract: After a tumultuous five months, Nestle India was exonerated in the Maggi crisis just in time for Diwali. Although the mood was one of vindication, the leadership team with Suresh Narayanan at the helm, knew they faced a major challenge to regain lost glory. Stock price had plummeted along with ... More
Reference No: OB0182Pages: 14Published on: 1, January, 1990
Abstract: The case centres around correspondence between three middle managers of an organization -- Holiday Planners and Resorts Ltd. The manager who initiated the correspondence was supposed to be coordinating a particular project. The other two managers were expected to contribute to the project, though they belonged to a different division. ... More
Reference No: OB0233Pages: 7Published on: 26, June, 2018
Abstract: Mohan Dixit, Head, Sales and Marketing, India Operations, EuroMotoCorp Pvt. Ltd., an automobile manufacturing multinational company headquartered in Munich, Germany. This case outlines the harried nature of his life: professional problems (decrease in the market share, not being able to say 'no', unable to delegate, pressed for time, member of ... More
Reference No: CMHS0020(A)Pages: 12Published on: 11, July, 2012
Abstract: Dr. Alexander Thomas, CEO, Bangalore Baptist Hospital invited one of the case writers to his hospital to develop a case study. " By God's grace our hospital has grown from an 80 bed secondary care centre to a multi super specialty hospital over the years. We have been awarded the "Excellence in ... More
Reference No: COMM0013(A)Pages: 16Published on: 15, June, 2016
Abstract: The case describes the Maggi debacle faced by Nestle in India. On May 21, 2015, the Food and Drug Administration (FDA) ordered Nestle India to recall Maggi after confirming presence of high levels of lead and Mono Sodium Glutamate (MSG) in the product. The case traces the events in the Maggi crisis ... More
Reference No: OB0161(C)Pages: 9Published on: 1, January, 1980
Abstract: Describes the problems and issues posed by the organizational structure and systems existing in the bank as described in Navjivan Bank (A). Problems at branch, regional and zonal levels are described with sample events. ... More
Reference No: OB0123TECPages: 10Published on: 1, January, 1980
Abstract: This article is aimed at discussing role and stress. It gives a brief discussion about role, and discusses in detail stress and its relation to role. The term "role" is defined and its various meanings are brought into focus. The various stress?inducing factors within the individual and also in ... More
Reference No: OB0117TECPages: 5 Published on: 1, January, 1980
Abstract: Discusses the conflict?cooperation problem in industrial settings. After a brief mention of the Lewinian theory of conflict, potential sources of industrial conflict as well as the ways and methods of reducing and resolving the industrial conflict have been suggested. Taking the position that conflict and cooperation are two extremes ... More
Reference No: COMM0009Pages: 31Published on: 27, August, 2012
Abstract: As a new corporation, the Delhi Metro (DMRC) began its relationship with the media, with a clean slate, and its care with the public relations function made for the establishment of a very cordial relationship with the print media and led to positive image building in the public eye. However, ... More
Reference No: OB0161(A)Pages: 10 Published on: 1, January, 1980
Abstract: Presents the history and growth details of a bank with several thousand employees. The organizational structures at the branch level, at the zonal level and at the central level are presented. Some of the critical roles and their evaluation in the bank are also described. ... More
Reference No: COMM0029 Pages: 22Published on: 9, December, 2022
Abstract: On May 27, 2020, a blowout occurred in Well No. 5 at Baghjan (Assam); the well, owned by Oil India Ltd., caught fire on June 9, 2020. For almost five and a half months, the company tried to douse the 200-foot high flame but failed to do so. Finally, on Day 173, Oil India Ltd succeeded ... More
Reference No: STR0479Pages: 18Published on: 29, December, 2023
Abstract: Set in 2021, the case presents the challenges faced by the Bureau of Indian Standards (henceforth BIS) in its journey of hallmarking gold in India - from voluntary hallmarking in 2000 to mandatory hallmarking in 2021. As a government organisation, BIS was tasked with the responsibility of protecting consumer interest and increasing export ... More
Reference No: COMM0012Pages: 11Published on: 16, November, 2015
Abstract: The Brand Ambassador campaign was launched in Hyderabad on January 8, 2013 with the intent to bring awareness and dispel negativity about the Metro Rail project. A two-year review in 2015 revealed that although many of the initial problems had been overcome, and negativity considerably reduced, the campaign had only achieved partial sucess. ... More