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  • Authors: Shukla, Hitesh

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  1. Ashok Group (A)

    Authors: Shukla, Hitesh;

    Reference No: BP0320(A) Pages: 10 Published on: 23, April, 2007

    Abstract: The case presents the history and managerial initiatives of a rapidly growing organisation in the machine tool and home appliances business. Mr. Harkishore Baracha and his family members are required to review the strategy of their business group and develop recommendations for the future. It provides details on the imperatives ... More

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  2. Ashok Group (B)

    Authors: Shukla, Hitesh;

    Reference No: BP0320(B) Pages: 10 Published on: 23, April, 2007

    Abstract: The case presents the diversification experience of the Ashok Group into financial services. Mr. Ramkumar Barchha, the second generation leader of the group, is required to review the experience thus far and develop recommendations for the future. He has to decide whether to focus more on manufacturing or on the ... More

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