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Authors: Desai, Ashish; Chellapilla, Deep Prakash; Dhaigude, Amol S.; Majumdar, Adrija;

Reference No: CDT0005 Pages: 13 Published on: 17, September, 2026

Abstract: Girish Pai, a passionate entrepreneur, wanted to enter India’s booming food and beverage (F&B) sector in the post-COVID period. He had the scars of previous start-ups, solid credentials, a network to leverage and INR 4 crore to invest. He wanted to build GrowthFalcons as a platform-based business but was ... More

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Authors: Chellapilla, Deep Prakash; Majumdar, Adrija;

Reference No: CTL0007 Pages: 21 Published on: 15, October, 2026

Abstract: In 2020, Tirex Transmission Private Ltd. made a conscious decision to focus on a business-to-business (B2B) model and has since operated as a product-based B2B enterprise. Tirex, a manufacturer of direct current (DC) electric vehicle (EV) chargers, achieved significant early success with its B2B model. The company focused ... More

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Authors: Chellapilla, Deep Prakash; Majumdar, Adrija;

Reference No: CTL0007IN Pages: 32 Published on: 15, October, 2026

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