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  • Authors: Verma, Sanjay

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  1. IIMA's Digital Leap:Formulating Online Education Strategy

    Authors: Verma, Sanjay; Thakuria, Shubhi;

    Reference No: BP0425 Pages: 21 Published on: 3, January, 2019

    Abstract: This case study focuses on an educational institution and how it should strategise its online education programme. The case presents an opportunity to analyse the management education sector in India along with the future trends and aspirations of contemporary learners (students). The study points out the key decision variables and ... More

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  2. Choosing Cloud for a Growing and Dynamic Organization: A Case of Fortis Healthcare

    Authors: Verma, Sanjay;

    Reference No: IS0137 Pages: 15 Published on: 26, March, 2019

    Abstract: The case deals with a chain of hospitals, that has grown vary fast in last few years as a result of various acquisitions and new developments. The hospital chain is lagging behind in use of technology. The IT department is inward looking and the focus is more on provide support ... More

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  3. Police IT Ecosystem of Karnataka State Police

    Authors: Maheshwari, Sunil K; Verma, Sanjay; Ray, Prantika;

    Reference No: HRM0243 Pages: 9 Published on: 22, April, 2019

    Abstract: Sanjay Sahay, Additional Director General of Karnataka Police and the mastermind behind the fully operational IT ecosystem for Karnataka police reviewed the challenges and bottlenecks in the implementation of the system. He pondered upon the next steps in the direction of national implementation of the technology and his future career ... More

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  4. Digital Transformation Journey of Luminous India Ltd.

    Authors: Verma, Sanjay;

    Reference No: STR0467 Pages: 22 Published on: 23, November, 2022

    Abstract: The case is about the steps taken by Luminous India Ltd., a company primarily engaged in the businesses of the Power Storage Batteries (PSB) and Home Electric Business (HEB) and inverters. It was also on the verge of expanding to renewable energy business. The company has undertaken multiple Information Technology ( ... More

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  5. Introducing a New Candy: Development of a Marketing Plan by the DS Group (A)

    Authors: Verma, Sanjay;

    Reference No: MAR0538(A) Pages: 19 Published on: 12, August, 2024

    Abstract: The DS Group was a well-established name in the Indian food and confectionery industry; its offerings in mouth fresheners, confectionery, dairy products and spices were already popular in the market. With an ability to deliver premium-quality innovative products and set trends, the group established itself as a multi-diversified conglomerate that ... More

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  6. Introducing a New Candy: Development of a Marketing Plan by the DS Group (B)

    Authors: Verma, Sanjay;

    Reference No: MAR0538(B) Pages: 6 Published on: 12, August, 2024

    Abstract: The DS Group was a well-established name in the Indian food and confectionery industry; its offerings in mouth fresheners, confectionery, dairy products and spices were already popular in the market. With an ability to deliver premium-quality innovative products and set trends, the group established itself as a multi-diversified conglomerate that ... More

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  7. Introducing a New Candy: Development of a Marketing Plan by the DS Group (C)

    Authors: Verma, Sanjay;

    Reference No: MAR0538(C) Pages: 10 Published on: 12, August, 2024

    Abstract: The DS Group was a well-established name in the Indian food and confectionery industry; its offerings in mouth fresheners, confectionery, dairy products and spices were already popular in the market. With an ability to deliver premium-quality innovative products and set trends, the group established itself as a multi-diversified conglomerate that ... More

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  8. Tilebazzar: Selling Tiles and Ceramics Online

    Authors: Verma, Sanjay ;

    Reference No: IS0148 Pages: 23 Published on: 21, March, 2025

    Abstract: The case describes the challenges faced by two young entrepreneurs, Nikita Maheshwari and her brother Shikhar Maheshwari, who founded a company known as Tilebazzar. After trying for more than a year or so they were seriously considering closing the startup. Tilebazzar was an Online match-making platform for tile trading, that ... More

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  9. IT Portfolio Planning for Luminous India

    Authors: Verma, Sanjay;

    Reference No: IS0143 Pages: 6 Published on: 14, December, 2023

    Abstract: The case delineates a scenario in which the chief information officer (CIO) of a manufacturing company must prioritise IT applications. There are a total of 15 applications, each with associated costs, durations and risk profiles. These applications are intended to support various functions and processes within the organisation. However, their selection ... More

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