Reference No: P&IR0020Pages: 9Published on: 1, January, 1975
Abstract: The case deals with the problem of introducing a job evaluation scheme in large organizations. While the trade union cooperated in the study of various jobs and in the evaluation of the scheme, the scheme itself had to be abandoned because of the opposition from workers. The case describes the ... More
Reference No: F&A0224Pages: 8Published on: 1, January, 1975
Abstract: Deals with the problem of equitable pricing in a situation where: 1) common facilities are shared by two groups of clientele, with a high incidence of joint costs; 2) the methods of pricing for the two groups are different? one group charged on an "actual cost" basis and the other on fixed ... More
Reference No: F&A0256Pages: 7 Published on: 1, January, 1975
Abstract: The case is designed to emphasize the essential factors to be kept in mind while making a bonus issue. It also provides an opportunity for making the necessary calculations for deciding the issue of bonus shares. ... More
Reference No: F&A0273Pages: 8Published on: 1, January, 1975
Abstract: Deccan Refrigerators Limited produced and marketed refrigerators, gas cylinders and bus bodies. After an initial spell of successful operations, the company began to face a tough time in the market. A technical problem with its refrigerators seemed mainly to account for this. The case presents the situation at a time ... More
Reference No: MAR0285(D)Pages: 52Published on: 1, January, 1975
Abstract: Case (D) describes the marketing information system of the company. It also describes the company's annual marketing planning process. Various forms used for the purpose of reporting, collating and disseminating information are included. Roles and functions of various marketing executives are described. ... More
Reference No: MAR0168Pages: 19Published on: 1, January, 1975
Abstract: The case deals with the advertising strategy to be followed for L&T contactors. After explaining the market background and distribution system for the brand, the case gives information on competition and product development that are considered before the advertising and media strategy is decided. The debate centers around a ... More
Reference No: QM0073Pages: 11Published on: 1, January, 1975
Abstract: A cooperative society, which is running a rice mill, wants to start a rice bran oil extracting company. The method of financing and the details of project report are given. ... More
