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Most Popular cases

List of Most Popular Cases

  1. Marketing Information System at Rustom Mills

    Authors: Anubhai, Prafull; Kaul, Mohan; Luthral;

    Reference No: QM0114 Pages: 6 Published on: 1, January, 1976

    Abstract: Pertains to the marketing information system originally developed at the Rustom Jehangir Mills. Presents the company background and present market position, and identifies the marketing information needs of the various levels of management. Illustrative formats have also been included in the case. ... More

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  2. Zeus India Limited

    Authors: Sachdeva, P S;

    Reference No: P&IR0086 Pages: 6 Published on: 1, January, 1976

    Abstract: The case deals with the linkages between recruitment systems, selection methods, placement decisions and evaluation of performance on completion of the probationary period. The need for systematic diagnosis and planning at each stage is highlighted so that the overall effectiveness of each officer/department can be improved. ... More

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  3. Market Expansion of Textiles in Changing Rural Strata

    Authors: Moulik, T K; Basu, S K;

    Reference No: CMA0401 Pages: 12 Published on: 2, September, 1976

    Abstract: The case is formulated around different aspects of expansion of the textile market in the rural areas. It first deals with various possibilities of marketing textiles in the rural areas, which are mostly in the nature of "know your market" in the sphere of textile marketing. It then provides information ... More

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  4. Hindustan Photo Films (B)

    Authors: Prahalad, C K; Thomas, Philip S;

    Reference No: BP0111(B) Pages: 23 Published on: 1, January, 1977

    Abstract: Details the steps taken by the new, part-time chairman of HPF during his "first hundred days" in office. ... More

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  5. Janata Textile Corporation (A)

    Authors: Balakrishnan, K;

    Reference No: F&A0312(A) Pages: 3 Published on: 1, January, 1977

    Abstract: An introductory problem in process costing, covering four processes and three products. Introduces the concepts of transferred-in costs and equivalent units. Excludes treatment of opening work-in-process and losses. ... More

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  6. Saptrishi Industrials

    Authors: Khurana, Rakesh; Dholakia, Nikhilesh;

    Reference No: MAR0192 Pages: 7 Published on: 1, January, 1977

    Abstract: The case describes the salient features of the fork lift truck (FLT) industry. Saptrishi has been losing several key orders to its competitor, Aquarius. A market research study finds out how FLTs are bought. The data should help in understanding the buyer behaviour, leading to a more effective segmentation and ... More

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  7. TELCO: Manpower Planning (A)

    Authors: Malya, M Meenakshi; Sachdeva, P S;

    Reference No: P&IR0072(A) Pages: 7 Published on: 1, January, 1977

    Abstract: This case deals with the problems of manpower planning for workers' category in TELCO, Poona. It gives the steps followed by the Manpower Planning Cell between 1969-73 up to the stage of submission of Manpower Planning Proposal No.2. This proposal identifies the phased needs for manpower, locates alternative sources for ... More

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  8. Closure-Cap Company

    Authors: Balakrishnan, K;

    Reference No: F&A0302 Pages: 2 Published on: 1, January, 1977

    Abstract: Outlines a process-costing problem to illustrate the treatment of normal loss and abnormal loss. Does not cover abnormal gain. Also involves treatment of equivalent units of loss and closing work-in-process. ... More

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  9. General Products INC

    Authors: Dholakia, Nikhilesh;

    Reference No: MAR0161 Pages: 8 Published on: 1, January, 1977

    Abstract: A large multidivision, multinational company based in Chicago forms a new Product Analysis Group. This group is to screen new product proposals emanating from various divisions. A complex set of criteria has to be satisfied. ... More

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  10. Himalayan Electricals and Electronics Limited

    Authors: Saiyadain, M S; Bhattacharya, J N;

    Reference No: P&IR0033 Pages: 8 Published on: 1, January, 1977

    Abstract: The case highlights decisionmaking on promotion. A decision on whom to be promoted as the general manager has to be taken, given data on six candidates. ... More

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  11. Tamilnadu Asbestos Products Limited

    Authors: Kalro, A H; Satia, J K;

    Reference No: PROD0117 Pages: 9 Published on: 1, January, 1977

    Abstract: The case concerns itself with the establishment of a suitable policy for purchase and stocking of the company's three major raw materials: asbestos fibre, sheet making, and pipe making felts, following the credit squeeze and the Tandon Committee's stipulated norms for inventory. The company is importing all three items, and ... More

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