Most Popular cases

List of Most Popular Cases

  1. Production Sharing Contracts in Indian Oil and Gas Sector

    Authors: Pandey, Ajay; ;

    Reference No: PSG0115 Pages: 23 Published on: 28, March, 2014

    Abstract: The case describes the policies followed by the Government of India to attract private investments for Oil & Gas exploration.  This case is based around observations made by the Comptroller and Auditor General of India on some of the petroleum sharing contracts and the remedial measures suggested by a committee appointed ... More

  2. Bukhari Group of Companies

    Authors: Damle Shamkant; Roy, Debjit;

    Reference No: PROD0300 Pages: 33 Published on: 28, March, 2014

    Abstract: Quality management among multiple business units of a large organization is often difficult if each unit is run independently in terms on their quality standards. In this case, participants will discuss how Bukhari Group of Companies should establish a common brand image through standardized quality. Participants should also understand that ... More

  3. eFashion Warehouse (A)

    Authors: Roy, Debjit;

    Reference No: PROD0299 Pages: 1 Published on: 28, March, 2014

    Abstract: Design of a warehouse includes estimating the number of storage location, establishing the number of tiers, aisles etc. Optimal warehouse design affects the order pick time and customer delivery performance. The participant will use concepts from inventory management to obtain the number of storage spaces and also learn to partition ... More

  4. Ramesh and Gargi (B)

    Authors: Vohra, Neharika; Patnaik, Snigdha;

    Reference No: OB0216(B) Pages: 1 Published on: 30, March, 2014

    Abstract: This case describes the deterioration of relationship between three people. The protagonist of the case feels that he is being eased out of the company and being replaced by a young very competent woman employee. Part A of the case leaves the protagonist confused and unhappy. It is unclear whether ... More

  5. Ramesh and Gargi (A)

    Authors: Vohra, Neharika; Patnaik, Snigdha;

    Reference No: OB0216(A) Pages: 4 Published on: 30, March, 2014

    Abstract: This case describes the deterioration of relationship between three people. The protagonist of the case feels that he is being eased out of the company and being replaced by a young very competent woman employee. Part A of the case leaves the protagonist confused and unhappy. It is unclear whether ... More

  6. Cerenity Sanitizer: Marketing Research for New Product Launch (B)

    Authors: Jaiswal, Anand Kumar; Singh, Sachin Kumar; Manu, A;

    Reference No: MAR0446(B) Pages: 21 Published on: 31, March, 2014

    Abstract: The case deals with marketing research study undertaken to introduce a new product in the market. The company was planning to introduce Cerenity, a toilet seat sanitizer for women who frequently use shared restrooms. The case discusses the conclusive study undertaken involving quantitative marketing research. The research team carried out ... More

  7. Innovations in Talent Building: Kaivalya Education Foundation

    Authors: Vohra, Neharika; Patnaik, Snigdha; Neelakantan, Niranjana;

    Reference No: OB0217 Pages: 27 Published on: 31, March, 2014

    Abstract: This case describes the talent management practices of Kaivalya Education Foundation (KEF), a social sector organization that works in the domain of school education. The two year Gandhi Fellowship (GF) program run by KEF, takes urban youth from the best graduate colleges in the country and creates a cadre of ... More

  8. Sahara, SEBI and SC Saga

    Authors: Agarwal, Anurag K.;

    Reference No: BP0370 Pages: 9 Published on: 31, March, 2014

    Abstract: The case deals with the Supreme Court's decision of August 31, 2012, ordering Sahara to refund Rs. 24,000 crores and interest to SEBI, so as to refund to the real investors. Despite unambiguous orders, Sahara did not comply fully and kept on prolonging the matter using number of pretexts, ultimately resulting in Roy’ ... More

  9. Cerenity Sanitizer: Marketing Research for New Product Launch (A)

    Authors: Jaiswal, Anand Kumar; Singh, Sachin Kumar; Manu, A;

    Reference No: MAR0446(A) Pages: 14 Published on: 31, March, 2014

    Abstract: The case deals with the application of marketing research for launching a new product in the market place. The company was planning to enter the Fast Moving Consumer Goods (FMCG) market in India with its new product Cerenity. Cerenity was a toilet seat sanitizer for women who frequently use public ... More

  10. Marco Crumbs BV

    Authors: Soman, Chetan;

    Reference No: PROD0301 Pages: 9 Published on: 31, March, 2014

    Abstract: Marco Crumbs BV is in the process of introducing a new product and this is putting additional stress on already tense interface of marketing and operations functions. The company which was traditionally offering a limited but high volume product range is finding itself in a low volume, high variety situation. ... More

  11. Amul - 2014

    Authors: Dixit, Mukund;

    Reference No: BP0375 Pages: 75 Published on: 7, April, 2014

    Abstract: This case describes the challenges faced by Amul in organising the dairy farmers into a co-operative and creating continuous opportunities for value additions. The participants are required to review the developments in the organisation and recommend a future strategy. ... More

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