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Most Popular cases

List of Most Popular Cases

  1. TI Cycles: New Product Strategy (A)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0280(A) Pages: 17 Published on: 2, December, 2002

    Abstract: This case describes the situation of TI Cycles in 1997. The Vice President, and General Manager of the company are required to assess the opportunities for new product development to accelerate the growth and competitiveness of TI Cycles. The case provides the background for identifying product market opportunities for improving the ... More

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  2. TI Cycles: Corporate Strategy (B)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0282(B) Pages: 12 Published on: 2, December, 2002

    Abstract: This case describes the initiatives of Ramkumar who took over as the Vice President of TI Cycles, and the corporate management of Tube Investments of India Limited to turn around the organization and create a platform for future growth. The protagonist Ramkumar is expected to review the performance and decide ... More

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  3. TI Cycles: New Product Strategy (C)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0280(C) Pages: 18 Published on: 2, December, 2002

    Abstract: This case describes the processes used by a cycle manufacturing company (TI) for developing an innovative offer -- geared bicycles, for the Indian market. It also briefly describes the current methodology of product development used at TI. The case can be used for understanding the key steps in new offer ... More

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  4. TI Cycles: Corporate Strategy (C)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0282(C) Pages: 29 Published on: 2, December, 2002

    Abstract: This case describes the performance, competitive situation, and regulatory environment of TI Cycles in 2000-01. It presents the key initiatives of the management of TI Cycles between 1994-95 and 2000-01 in manufacturing, internationalization, new product development, organizational restructuring and new culture building. Mr. Hari, the new President of TI Cycles ... More

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  5. Pennar Investor Services Private Limited (B)

    Authors: Monippally, M M;

    Reference No: COMM0001(B) Pages: 6 Published on: 8, November, 2002

    Abstract: Pennar Investor Services Private Limited (PISPL); a share registry company, was set up in 1994 by the Pennar Group of companies initially to service Pennar shareholders and then to take on similar work for other companies. The client companies were doing very well and the fees for maintaing the shares and ... More

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  6. Pennar Investor Services Private Limited (A)

    Authors: Monippally, M M;

    Reference No: COMM0001(A) Pages: 9 Published on: 8, November, 2002

    Abstract: Pennar Investor Services Private Limited (PISPL); a share registry company, was set up in 1994 by the Pennar Group of companies initially to service Pennar shareholders and then to take on similar work for other companies. The client companies were doing very well and the fees for maintaining the shares and ... More

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  7. V&J Limited Stop Services: Pallavan Transport Corporation

    Authors: Raghuram, G; Jain, Abhinandan K;

    Reference No: MAR0347 Pages: 19 Published on: 24, October, 2002

    Abstract: The Pallavan Transport Corporation (PTC) was the major urban transport service provider for the city of Madras and its environs. The Corporation had introduced faster services (by reducing bus stoppages), called V and J services, for city buses over some routes. Towards the end of 1987, about 15% of the buses were ... More

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  8. Dainik Bhaskar - Jaipur

    Authors: Sinha, Piyush Kumar;

    Reference No: MAR0346 Pages: 25 Published on: 24, October, 2002

    Abstract: This case of the launch of the daily Dainik Bhaskar in Jaipur is aimed at bringing out the realities of the market place in the newspaper industry. It exemplifies the fact that there is nothing called a monopoly market or even a saturated market. It requires vision, courage and most ... More

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  9. LTTIL: Coimbatore Bypass Project

    Authors: Raghuram, G; Kheskani, Deepa;

    Reference No: PSG0084 Pages: 11 Published on: 24, October, 2002

    Abstract: This case study discusses various issues in toll based BOT projects. L&T Transportation Infrastructure Limited (LTTIL), the BOT operator has been facing financial problems, experiencing a difficult time collecting tolls from the Athupalam Bridge segment of the Coimbatore Bypass project. Though LTTIL and the Government have been trying to ... More

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  10. Rejuvenation of Amal Products Ltd.

    Authors: Maheshwari, Sunil Kumar; Kulkarni, Vilas;

    Reference No: P&IR0189 Pages: 25 Published on: 17, October, 2002

    Abstract: The case is of Amal Products Ltd. (APL), a company in southern Gujarat, manufacturing intermediate dyes and specialty chemicals, mainly for the textile market. The company went into losses in 1998 due to recession in the textile industry, fierce competition from Chinese manufacturers and from local manufacturers, who sold their products ... More

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  11. Appraisal Blues

    Authors: Varkkey, Biju;

    Reference No: P&IR0188 Pages: 4 Published on: 23, September, 2002

    Abstract: An aggrieved female employee had complained to the Chief Ethics Officer of CTC about the unwarranted behaviour of her boss. The incident took place while she met the boss for the annual Performance appraisal discussion. The boss, though a high performer was known to be brash and pushy. ... More

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  12. NIIT

    Authors: Bhatnagar, Deepti; Dixit, M R;

    Reference No: BP0301 Pages: 15 Published on: 22, September, 2002

    Abstract: This case describes the management practices, with special focus on Human Resource Management and organizational culture building, of NIIT. From a fledging organization 1981, NIIT has grown to become the third largest software company in India. It has a base of 1000 clients and operation in 30 countries. The case provides an opportunity ... More

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  13. Product Design Experience of Symphony (A)

    Authors: Jain, Abhinandan K; Vyas, Preeta H;

    Reference No: MAR0345(A) Pages: 14 Published on: 14, August, 2002

    Abstract: The case describes the product design experience of "Symphony" brand of air cooler. The entire process of new product design and development is described. The initial idea, refining of the idea and development of concept, product design, sensing of reactions of potential customers, manufacturing, initial marketing strategy, test marketing, redesign ... More

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