Most Popular cases

Authors: Soundar Rajan, T K; Murthy, Nirmala;

Reference No: QM0163TEC(A) Pages: 6 Published on: 1, January, 1981

Abstract: Deals with the basic concepts of simulation modelling through GPSS. The reader is taken through an example to get familiarized with the basic concepts. ... More

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Authors: Patel, Nitin R; Ramani, K V;

Reference No: PROD0155 Pages: 3 Published on: 1, January, 1979

Abstract: The case is intended to provide a setting for exploring relational databases. It uses a specific software package, RISS, to illustrate the power and limitations of the relational approach to data base management. ... More

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Authors: Mehta, S C; Kulkarni, A R;

Reference No: MAR0189 Pages: 15 Published on: 1, January, 1978

Abstract: The case deals with the experiences of the Post and Telegraph Department in introducing a registration service on an experimental basis in the General Post Office, Ahmedabad. Students are expected to evaluate the introduction strategy of this new service. Issues relating to product concept, benefit, segmentation and product positioning of ... More

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Authors: Vora, M N;

Reference No: MAR0066 Pages: 3 Published on: 1, January, 1967

Abstract: The case offers an illustration of drawing up an actual sample using random number table. Alternative approaches of selecting a sample using a telephone directory as a frame are discussed. The problem of nonresponse and sample error are highlighted. ... More

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