Reference No: F&A0378Pages: 6Published on: 1, January, 1987
Abstract: The case deals with the following points: 1)To find how Reliable Texamill Limited (RTL) has raised funds to finance its activities in the past; 2)To evaluate RTL's estimate of bank borrowing for 1983, and its overall financial and operating plans; and 3)To explore the wisdom of proceeding with a rapidly expanding ... More
Reference No: CMA0628Pages: 9Published on: 1, January, 1986
Abstract: A company manufacturing oil, soap, cattle-feed, and several other consumer durables wishes to enter into the manufacture of a plant growth stimulator which is based on the by-product of the oil industry. With little or no experience of agricultural input marketing the company has launched a product in competition with ... More
Reference No: MAR0291Pages: 32Published on: 1, January, 1986
Abstract: Expert Advertising Agency was a medium sized advertising agency which wished to increase its billing to a level comparable with that of the top few in the industry, and to acquire the stature of a market leader. expert wished to formulate a marketing strategy in order to achieve this growth. ... More
Reference No: BP0194Pages: 12Published on: 1, January, 1986
Abstract: Deals with the problem Mohan Verma faces within a week of joining Panacea Pharma as Manager, Corporate Planning. He has to answer the following questions: How should I define my role in this company? What support structure should I ask for in fulfilling this role? What should be my relationship ... More
Reference No: MAR0285(G)Pages: 7Published on: 1, January, 1985
Abstract: The case presents a review of past research studies carried out for examining doctors' prescription behaviour and for determining promotional mix. It also gives a brief review of the company's marketing information system. It is useful for discussing alternative research methodologies/studies for the phenomenon of doctor's prescription behaviour. The ... More
Reference No: F&A0374Pages: 4Published on: 1, January, 1985
Abstract: Deals with the process of full cost determination in a typical job order industry through a series of allocations, apportionments and absorptions. Sufficient data are provided for students to work out specific cost figures. However, the various steps and bases adopted by the company for its cost accounting can be ... More
Reference No: F&A0372Pages: 4 Published on: 1, January, 1985
Abstract: This is a collection of four caselets in C-V-P analysis presented in the ascending order of difficulty moving from breakeven analysis with physical units to breakeven without physical units, and on to long term breakeven, cash breakeven, shutdown volume, and profit planning. ... More
Reference No: PROD0199Pages: 6 Published on: 1, January, 1985
Abstract: This case can be used for discussing the incentive scheme of direct workers. The incentive bonus compositions can be highlighted. The discussion can also be focused on setting up a new incentive scheme in an upcoming department. ... More
