Most Popular cases

List of Most Popular Cases

  1. Brand Switching and Brand Loyalty: Gain-Loss Analysis **

    Authors: Basu, S K;

    Reference No: CMA0399 Pages: 3 Published on: 1, January, 1976

    Abstract: The note provides a simple conceptual understanding of brand switching problem through gain-loss analysis. ... More

  2. Zorro Engineering Works Limited

    Authors: Sachdeva, P S;

    Reference No: P&IR0088 Pages: 8 Published on: 1, January, 1976

    Abstract: The case deals with the problems of performance appraisal at the officer level. The system being used in the organization includes self- reporting, followed by ratings by the superior officer against a list of personality traits and job responsibilities. The organizational diagnosis indicates problems at the time of recruitment, work ... More

  3. Punjab National Bank (A)

    Authors: Murthy, K R S; Thomas, Philip S;

    Reference No: BP0067(A) Pages: 21 Published on: 1, January, 1976

    Abstract: A top executive with experience in the manufacturing business of a multinationals consumer goods subsidiary and Government of Indias international trading company is appointed by the Finance Ministry to the top post of a large nationalized bank. The case highlights the dilemma this executive faces in reconciling sharply differing views ... More

  4. Punjab National Bank (E)

    Authors: Murthy, K R S;

    Reference No: BP0081(E) Pages: 4 Published on: 1, January, 1976

    Abstract: Presents an interview with a new Chief Executive of the bank, and describes how the Chief Executive views the bank and its priorities and style. It might be useful to contrast this case with the Punjab National Bank (B) (BP0082) case to understand the differences between the styles of the ... More

  5. Hydraulic Oil Inventory at "ABC Company"

    Authors: Kalro, A H; Satia, J K;

    Reference No: QM0086 Pages: 4 Published on: 1, January, 1976

    Abstract: Concerns the establishment of a suitable policy for purchase and stocking of hydraulic oil, a significant item in the company's raw material consumptions. The company has the option of purchasing from a local installation of IOC or from IOC's refinery (taking their blending programme into account) more than five hundred ... More

  6. Tri-Sure India Limited

    Authors: Bhattacharyya, S K;

    Reference No: F&A0290 Pages: 35 Published on: 1, January, 1976

    Abstract: Describes the accounting adjustments made by the management that is subsequently audited and found to be without any operational basis. The auditors allege that sales have been inflated, adjustments have been made in receivables and inventories, and profit figures increased. This happens when the profit and loss account is to ... More

  7. Premier Bank (B)

    Authors: Sachdeva, P S;

    Reference No: P&IR0056(B) Pages: 4 Published on: 1, January, 1976

    Abstract: In 1972, the manager, in charge of training, had to prepare a perspective plan for training for the period 1973-75, to be submitted for the Board's approval. The priorities required to be kept in view while planning and implementing the training activities, and the specific recommendations to be made for overcoming ... More

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