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Most Popular cases

List of Most Popular Cases

  1. Economic and Financial Performance of Silk Reeling Units

    Authors: Moulik, T K; Mathur, D P;

    Reference No: CMA0736 Pages: 7 Published on: 1, January, 1996

    Abstract: The case deals with the performance of the selected filiature units in terms of capacity utilization, cost structure and sales strategies of silk yann. ... More

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  2. Prudential Fruit Processing Company

    Authors: Bapna, S L; Seetharaman, S P; Singh, Gurudev;

    Reference No: CMA0756 Pages: 11 Published on: 1, January, 1996

    Abstract: The case reflects on the problems of a large tomato paste plant in the raw material procurement from contract growers. The company is confronted with the constraints of international tomato paste price and high domestic prices of tomato due to demand supply gap. The focus is to develop a strategy ... More

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  3. Shiromani Seeds Company Limited

    Authors: Singh, Gurudev;

    Reference No: CMA0746 Pages: 19 Published on: 1, January, 1996

    Abstract: This case gives the detailed plan for launching a seed business and raising bank loan for the venture. The focus of discussion is the overall feasibility of the venture with emphasis on technical and financial viability. ... More

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  4. Designing Procurement System for Giri Tea Factory

    Authors: Singh, Gurudev; Seetharaman, S P;

    Reference No: CMA0754 Pages: 7 Published on: 1, January, 1996

    Abstract: The case deals with the problems of a green tea leaves (GTL) processing factory where the farmers are asking for a higher price of GTL. The issue is to evolve a long term strategy to ensure regular flow of GTL at a reasonable price such that farmers maximize returns from ... More

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  5. Developing a Marketing Strategy for AWAG-EKTA

    Authors: Koshy, Abraham;

    Reference No: MAR0308 Pages: 37 Published on: 21, November, 1995

    Abstract: The Ahmedabad Women's Action Group (AWAG) is an organization that aims to raise the image of women in society and protect their right to live with dignity. An income generation unit-AWAG-EKTA was set up with the sole objective of making women financially independent. It produced readymade dresses and faced problems ... More

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  6. International Data Processing Corporation

    Authors: Korwar, Ashok;

    Reference No: IMG0011 Pages: 15 Published on: 27, October, 1995

    Abstract: This case is designed to illustrate two issues: strategic alliances, and organizing for global business. It describes the experiences of an executive changed with leading a large US company into India. The focus is on the process of searching for a partners, developing strategic plan and finally, the intend ?sale' ... More

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