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Most Popular cases

List of Most Popular Cases

  1. Marketing Environment of Veterinary Products

    Authors: Ahmed, Bashir; Patel, G A;

    Reference No: CMA0550 Pages: 8 Published on: 1, January, 1981

    Abstract: The article reviews the technological dimension, marketing, distribution channels, and market development of veterinary products. The other areas covered are target estimation, pricing of products, and market personnel management. ... More

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  2. Industrial Relations: An Experiment in Open Dialogue?

    Authors: Verma, Pramod; Rao, Sreenivas S;

    Reference No: P&IR0149 Pages: 19 Published on: 1, January, 1981

    Abstract: The case provides a series of advertisements issued by employer organizations in national newspapers over the past decade. The industrial relations issues that these advertisements highlight have been suggested in the opening note for discussion in the case. ... More

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  3. Pearson Milk Limited

    Authors: Mathur, D P; U K Srivastava; Gupta, V K;

    Reference No: CMA0559 Pages: 11 Published on: 1, January, 1981

    Abstract: The case deals with milk procurement strategy pursued by the processing plant. The survey method technique was adopted to elicit information from milk producers in the milk shed area of the dairy plant. ... More

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  4. Crysta-Plast Chemicals Limited

    Authors: Shukla, P R; Thomas, P S;

    Reference No: PROD0171 Pages: 19 Published on: 1, January, 1981

    Abstract: CPCL is a joint sector firm set up with Japanese collaboration to produce acrylic plastic using the by?product of a petrochemical complex??a highly poisonous gas??as a key raw material. Although the manufacturing process was sound, the company was beset with a number of problems during its two? ... More

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  5. Simulation through GPSS: Chapter 2

    Authors: Soundar Rajan, T K; Murthy, Nirmala;

    Reference No: QM0163TEC(B) Pages: 11 Published on: 1, January, 1981

    Abstract: Deals with the basic concepts of simulation modelling through GPSS. The reader is taken through an example to get familiarized with the basic concepts. ... More

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  6. Western Utility Strike

    Authors: Verma, Pramod;

    Reference No: P&IR0153 Pages: 8 Published on: 1, January, 1981

    Abstract: The case relates to a strike situation. It shows how the management deals with the situation and how, with the help of government intervention, an agreement is finally reached between the management and the trade union. ... More

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  7. Gbonota-piata Special Rice Project: Case Study

    Authors: Desai, D K;

    Reference No: CMA0547 Pages: 24 Published on: 1, January, 1981

    Abstract: The case study deals with the preparation of a feasibility study of a developmental project for irrigated rice production in an underdeveloped country - viz., Liberia in West Africa. It helps students in the use of the technique of cost-benefit analysis. The exercises and worksheets attached with the case will ... More

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  8. Industrial Belts (India) Limited (B)

    Authors: Jain, Abhinandan K; Vyas, Preeta H;

    Reference No: MAR0276(B) Pages: 6 Published on: 1, January, 1981

    Abstract: The case describes preliminary analysis done on the data collected in Phase II of the research described in Case (A) (MAR0276(A)). It can be used for understanding and evaluating the preliminary data analysis. Use of some nonparametric statistical techniques could be demonstrated for making inferences about different segments ... More

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  9. Tata Iron and Steel Company (TISCO)

    Authors: Pandey, I M;

    Reference No: F&A0348 Pages: 6 Published on: 1, January, 1981

    Abstract: Describes the capital budgeting process followed by one of the largest companies in India - TISCO. It gives an account of the practical aspects of investment analysis. The difficulties in using the sophisticated investment techniques are also highlighted. ... More

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  10. PSA Prepares for Wage Negotiation (A)

    Authors: Verma, Pramod;

    Reference No: P&IR0147(A) Pages: 8 Published on: 1, January, 1981

    Abstract: Refers to the preparations made by a union for negotiating a new wage agreement. Case (A) deals with collection of data by the union. Case (B) P&IR0147(B) shows how the union obtains the help of a group of academicians in analyzing and interpreting the data with a view ... More

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