Reference No: BP0091(A)Pages: 19Published on: 1, January, 1976
Abstract: Sets out the background, including the policy considerations that led to the setting up of the company (FCI), its assigned tasks and objectives, and the initial perception of top management of the corporation and interested outsiders about the strategy it had to adopt to achieve the set tasks. Students would ... More
Reference No: QM0088Pages: 19Published on: 1, January, 1976
Abstract: Deals with the use of computers for management applications in Air India over the decade 1965-66 to 1975-76. It discusses the applications taken up, and the organizational structure of the computer department. ... More
Reference No: QM0101(E)Pages: 4Published on: 1, January, 1976
Abstract: The case deals with cost reduction measures through minimum utilization of raw material in a gasket making unit. The use of mathematical models and the need for information systems (linkages) can be illustrated through this series. The series has been designed to illustrate the process of identifying, formulating and solving ... More
Reference No: BP0081(A)Pages: 17Published on: 1, January, 1976
Abstract: Focuses on a new chief executive who has taken over the fourth largest nationalized bank in India at a time when the banking industry is undergoing profound changes, adapting itself to the needs of a developing economy. It describes the industry problems, the organization and culture of Punjab National Bank, ... More
Reference No: MAR0173(A)Pages: 11 Published on: 1, January, 1976
Abstract: Dunlop needed a much more distinctive and powerful advertising campaign in 1967 to give its highway tyres an advantageous competitive position in a crowded truck and bus tyre market. In the search for its unique qualities, as against claims of the competitors, Dunlop asked its agency to find out the importance ... More
Reference No: QM0100(B)Pages: 7Published on: 1, January, 1976
Abstract: Illustrates the problems of Arun Deshpande, a young entrepreneur who held various patents of agricultural machines. He started developing his products, financed entirely by a nationalized bank. Later, he procured bridge finance from another bank, awaiting the sanction of a long term loan from a financial institution. Since this was ... More
Reference No: P&IR0010Pages: 26Published on: 1, January, 1976
Abstract: The case deals with a conflict situation between Air India and its pilots, the pattern of work allocation, and what is now known as the "slip" system of operation. ... More
