Most Popular cases

Authors: Murthy, K R S;

Reference No: BP0069(C) Pages: 12 Published on: 1, January, 1976

Abstract: Presents the problems the authorized controller faced in running a unit after taking over the company under the Industries Act. The case is particularly useful in focusing or reestablishing the relations with foreign collaborators and suppliers for turning the company around. ... More

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Authors: Murthy, Nirmala; Satia, J K;

Reference No: QM0102(A) Pages: 11 Published on: 1, January, 1976

Abstract: Has been based on experience in developing information systems in India Population Project (District UP). ... More

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Authors: Gupta, Subroto Sen;

Reference No: MAR0173(B) Pages: 7 Published on: 1, January, 1976

Abstract: In 1966, Dunlop had commissioned a study to look into the media habits of truck drivers and owners who were primarily responsible for deciding on buying truck tyres. The idea was to arrive at a suitable media mix for the new theme of advertising to be launched by Dunlop in 1967. The ... More

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Authors: Ranade, Ashok; Malya, M Meenakshi;

Reference No: QM0100(C) Pages: 9 Published on: 1, January, 1976

Abstract: Illustrates the problems of Arun Deshpande, a young entrepreneur who held various patents of agricultural machines. He started developing his products, financed entirely by a nationalized bank. Later, he procured bridge finance from another bank, awaiting the sanction of a long term loan from a financial institution. Since this was ... More

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