Most Popular cases

Authors: Sharma, Dheeraj;

Reference No: MAR0491 Pages: 7 Published on: 31, March, 2017

Abstract: Fish TV, one of the largest Direct-to-Home (DTH) television operator in India found itself in trouble. Customers had accused the company of misleading them by way of false advertising and were now asking for restitution. Rajeev Batra, CEO of Fish TV was now facing a dilemma as to whether the ... More

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Authors: Varma, Poornima; Jena, Sanjay Kumar;

Reference No: CMA0819 Pages: 10 Published on: 31, March, 2017

Abstract: During 2016, Vishant Patel, the founder of Patidar Exports Private Limited (PEPL), an export firm for cotton and other products in Ahmedabad, was planning to export raw cotton to more countries, though he had already exported cotton to countries like China, Bangladesh, Pakistan and Vietnam. He found that Indonesia, Turkey and ... More

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Authors: Verma, Sanjay; Thakuria, Shubhi;

Reference No: MAR0490 Pages: 15 Published on: 13, April, 2017

Abstract: The case describes the beginning and growth of a social enterprise ‘Okhai’, started to help women artisans from rural areas with no income and a poor social background. It helped women by promoting their handicraft and making it popular in the domestic and international market. As the organisation grows, it ... More

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Authors: Pathak, Akhileshwar;

Reference No: BP0410 Pages: 8 Published on: 12, July, 2017

Abstract: Sale of real estate property requires registration of sale documents which prevents fraud of the same property being sold to multiple buyers. However, a means to avoid registration was devised and put to use in certain parts of North India. This involved creating a set of three documents - an ... More

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Authors: Patel, Malay R.; Karna, Amit;

Reference No: CIIE0006 Pages: 17 Published on: 12, July, 2017

Abstract: The case is about an online venture that enables believers to pursue their faith in the several Hindu gods and goddesses in India. The beliefs of the around 1.2 billion population of India in the divine, serve as a lucrative market for religious and spiritual services. Further, India is an ideal ... More

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Authors: Rajaram, Vidya; Patki, Jivraj;

Reference No: BP0395 Pages: 12 Published on: 12, July, 2017

Abstract: The case deals with an Urban Cooperative Bank situated in Ahmedabad, known as Ahmedabad Peoples Urban Cooperative Bank (APUCB). The bank had come under the scanner of Reserve Bank of India (RBI) during 2009 because of mismanagement. It had failed to resolve its liquidity crisis even after the Reserve Bank of ... More

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