Most Popular cases

List of Most Popular Cases

  1. The Case of the Baffled Garment Exporter

    Authors: Korwar, Ashok;

    Reference No: IMG0010 Pages: 3 Published on: 29, May, 1995

    Abstract: This case illustrates the decision problems facing a garment exporter when exchange rates change drastically. The intent of the case is to highlight the concept of real risk versus nominal risk. The case also aims to get students to realize that management decision depend on underlying realities, not purely exchenge ... More

  2. Order Processing System

    Authors: Korwar, Ashok;

    Reference No: IMG0012 Pages: 4 Published on: 29, July, 1995

    Abstract: This case is intended for use as an information technology/business process re-engineering case. It describes the order processing system of an office automation/equipment manufacturer and calls for the reader to suggest how IT could be applied to make it more efficient. ... More

  3. Splendor Decorative Laminates India Ltd.: Evaluating Market Research Proposals and Selecting Market Research Agency

    Authors: Koshy, Abraham;

    Reference No: MAR0306 Pages: 16 Published on: 1, October, 1995

    Abstract: The case presents the situation wherein the Marketing Manager of the company has to decide as to which Market Research Agency should be entrusted with the task of carrying out a market research study to enable the organization to formulate their marketing strategy. The case provides the details of the ... More

  4. 14 Days or 14 Years?

    Authors: Rao, Sreenivas S;

    Reference No: BP0234 Pages: 10 Published on: 4, October, 1995

    Abstract: The case deals with the event of kidnapping of the general manager of Indian Oil Corporation's Guwahati Refinery in 1990, the accompanying effect on the Company, and the actions required by the Company. The case focuses on how the external political and economic environment that affects a company and what kind ... More

  5. International Data Processing Corporation

    Authors: Korwar, Ashok;

    Reference No: IMG0011 Pages: 15 Published on: 27, October, 1995

    Abstract: This case is designed to illustrate two issues: strategic alliances, and organizing for global business. It describes the experiences of an executive changed with leading a large US company into India. The focus is on the process of searching for a partners, developing strategic plan and finally, the intend ?sale' ... More

  6. Developing a Marketing Strategy for AWAG-EKTA

    Authors: Koshy, Abraham;

    Reference No: MAR0308 Pages: 37 Published on: 21, November, 1995

    Abstract: The Ahmedabad Women's Action Group (AWAG) is an organization that aims to raise the image of women in society and protect their right to live with dignity. An income generation unit-AWAG-EKTA was set up with the sole objective of making women financially independent. It produced readymade dresses and faced problems ... More

  7. Superior Seed Enterprise Limited

    Authors: Singh, Gurudev;

    Reference No: CMA0745 Pages: 12 Published on: 1, January, 1996

    Abstract: The case gives information on the activities of a seed company along with details of financial costs and returns from the existing business as well as from the business in future with an expansion plan proposed separately. The issues for discussion are what should be the basis for determining the ... More

  8. ISGEC (B): Product Adaptation and Pricing

    Authors: Chhokar, Jagdeep S; Jain, Abhinandan K;

    Reference No: MAR0307(B) Pages: 18 Published on: 1, January, 1996

    Abstract: The case describes the situation of an Indian company that has successfully supplied chlorine containers, manufactured according to British specifications, to a buyer in Malaysia. The same buyer has a requirement for ammonia containers and has been using ammonia containers manufactured according to Japanese specifications. The company has to decide ... More

  9. National Agro-Processing Enterprise Limited

    Authors: Singh, Gurudev;

    Reference No: CMA0753 Pages: 5 Published on: 1, January, 1996

    Abstract: This case deals with the problems of procurement of raw material faced by an oilseeds processing company under the competitive environment. The competitors are medium to large private and cooperative seed enterprises. The focus is to evolve a long term strategy for procurement of adequate quantities at low cost. ... More

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