Reference No: BP0121Pages: 4Published on: 1, January, 1978
Abstract: This biographical case concerns the life of a middleschool dropout who begins as a tea boy and rises to the post of industrial relations officer of his plant. En route he acquires degrees in commerce and law, becomes a member of a body of electronic engineers, and a registered ... More
Reference No: OB0032Pages: 3Published on: 1, January, 1978
Abstract: The case is a synopsis of a meeting between the chief executive and six departmental heads of a company employing over five hundred workers. The meeting has been held in order to decide whether a loan of Rsá1,000 should be given for flood relief. Crisis in cash collections, low profitability ... More
Reference No: QM0144Pages: 12Published on: 1, January, 1978
Abstract: Deals with the design, collection, and analysis of data. The preference of IIMA students for certain types of magazines forms the basic theme of the case. Application of proper statistical techniques is stressed. ... More
Reference No: F&A0320Pages: 14Published on: 1, January, 1978
Abstract: The case describes in detail the costing system of a handloom development corporation. The immediate problem faced by the organization is the apparent overpricing of its silk sarees and the resultant inventory build-up. Students can suggest revised prices and evaluate the system from the point of view of cost ... More
Reference No: PSG0035Pages: 6 Published on: 1, January, 1978
Abstract: The case describes a visit to a sub-centre and the discussions the case writer had with the ANM about her work, her problems, and her relationships with the village dais. The problems of meagre medicine supply to the sub-centre and slack in demand for services have also been outlined. ... More
Reference No: MAR0195Pages: 4Published on: 1, January, 1978
Abstract: Describes the recent entry of a textile machinery components manufacturer into the market, and discusses the old pricing strategy. The company needs a strategy with regard to pricing and other elements for introducing new products. The case can be used to illustrate alternative pricing strategies at the introductory and other ... More