Reference No: BP0014(C)Pages: 6Published on: 1, January, 1970
Abstract: The manager of the dairy is trying to appraise recent improvements in profit and loss achievements, related to various management actions and provide for further improvement. ... More
Reference No: PROD0096Pages: 14Published on: 1, January, 1970
Abstract: The company is on the verge of developing a new organization structure because of increased activities. The case provides adequate information about the nature of the company, the functions that are to be performed, and the personnel required for developing the organization structure. ... More
Reference No: ECO0066(A)Pages: 17Published on: 1, January, 1970
Abstract: The case highlights the government's nationalization policy. It also offers specific evidence with regard to the peculiar problems of the air transport industry together with appropriate government pronouncements on nationalization. The student is encouraged to take to position on the sondness of the more to natonalise the air transport industry ... More
Reference No: F&A0171(A)Pages: 21 Published on: 1, January, 1970
Abstract: Deals with the advertising strategy of a multinational financial institution. Apart from illustrating how FNCB's advertising strategy forms part of the overall corporate strategy, issues relating to the relationship between corporate and specific product advertising, and message and media strategy (including problems of measurement of advertising effectiveness) are raised. ... More
Reference No: BP0014(A)Pages: 13Published on: 1, January, 1970
Abstract: A municipal dairy is operating at a loss, and the General Management manager is brought to task by the Municipal Commissioner. The case gives financial, historical purchasing, sales, and product mix information, as well as several alternative lines of action.he case can be discussed alone or can be followed ... More
Reference No: BP0033(A)Pages: 16Published on: 1, January, 1970
Abstract: Relates to the role the top management of this public sector corporation should play in defining its objectives and policies in the context of its special relationship with the government. Details are given about its activities in various areas of foreign and internal trade and the manner in which it ... More
Reference No: CMA0182Pages: 13Published on: 21, November, 1969
Abstract: This paper is prepared to identify the areas of modernization required in rice processing industries and also to show how capital budgeting technique could be useful as a tool for decision making. ... More
Reference No: CMA0162(B)Pages: 7Published on: 20, November, 1969
Abstract: This case deals with the government policy on fertilizer distribution and raise issues about the effectiveness of this policy and its implementation. The objective of this case is to acquaint the students with the problems of planning and implementation. ... More
Reference No: CMA0183Pages: 9Published on: 20, November, 1969
Abstract: This case is prepared from the research project entitled "Management of production distribution of hybrid Bajra seed in Gujarat." This is used to teach the concepts of demand elasticities and also the methodology to conduct surveys for dem estimates. ... More
Reference No: CMA0162(A)Pages: 18Published on: 20, November, 1969
Abstract: This case deals with the government policy on fertilizer distribution and raise issues about the effectiveness of this policy and its implementation. The objective of this case is to acquaint the students with the problems of planning and implementation. ... More
Reference No: CMA0178Pages: 5Published on: 5, September, 1969
Abstract: The paper attempts to develop an approach to the study of modernization in paddy rice system. It illustrates the inter-relationship of efforts in increasing farm productivity, better processing and marketing. ... More
