Reference No: CFR0006Pages: 16Published on: 31, March, 2013
Abstract: Branding and selecting a proper brand name is one of the major tasks after business plan and retail concept is ready. The case discusses North Avenue’s brand name selection process for its proposed retail electronics chain. It narrates the various processes the selected task force went through at every ... More
Reference No: OB0213Pages: 16Published on: 5, March, 2013
Abstract: This case is in four parts, highlighting the crossroads at which the protagonist Savita finds herself in and the difficulties she faces in balancing her career aspirations with family responsibilities. A Fellow of Indian Institute of Management (IIM) Ahmedabad, Savita’s dilemmas concern working in a prestigious management institute in ... More
Reference No: BP0353Pages: 6Published on: 25, January, 2013
Abstract: The case is based on an organization that is guided by the mission to help an under-privileged community. The strategy of the organization therefore is coloured by absence of concern for financial viablity. After becoming aware of the need to enhance operational efficiency, the CEO realizes that a re-engineering of ... More
Reference No: F&A0498Pages: 5Published on: 25, January, 2013
Abstract: The case covers a diverse set of concepts in costing in a context that can be understood by every student. The case initiates students to direct costs, indirect costs and the method of allocating indirect and overhead costs to arrive at the traditional full cost for a product. The case ... More
Reference No: BP0354Pages: 8Published on: 25, January, 2013
Abstract: The case is based on an organization that is guided by the mission to help an under-privileged community. The strategy of the organization therefore is coloured by absence of concern for financial viablity. After becoming aware of the need to enhance operational efficiency, the CEO realizes that a re-engineering of ... More
Reference No: F&A0499EPPages: 1Published on: 25, January, 2013
Abstract: This one page case extends the situation described in the classic case ‘Smoky Valley café’. It conjures up a situation whereby the business is appropriated by one of the two partners. This makes the dis-inherited partner eligible to ask for payment. The instructor may discuss various ways in which compensation ... More
Reference No: BP0355TECPages: 11Published on: 24, January, 2013
Abstract: The rule of law is different from the rule of an individual, and is supposed to be essential for the development of any economy, and for peace, harmony and order in society. It connotes the supremacy of law, equality and predominance of legal spirit. However, unfortunately, it has been observed ... More
