Reference No: P&IR0104TECPages: 6 Published on: 1, January, 1974
Abstract: This note provides a perspective on the so- called industrial society to practising managers and administrators; brings out the main social and cultural attributes of the industrial society, and examines the classic observations made on such a society by outstanding scholars such as Marx and Weber; and discusses, in the ... More
Reference No: MAR0157Pages: 33Published on: 1, January, 1974
Abstract: The case deals with the problems of drawing up a marketing strategy for a new consumer nondurable packaged food product. It describes the process of building a marketing simulation model under paucity of data in Indian conditions and the results. ... More
Reference No: ECO0170TECPages: 20 Published on: 1, January, 1974
Abstract: The note discusses the economic and managerial aspects of smallscale enterprises in India. The emphasis is on identifying their typical management problems of small enterprises. ... More
Reference No: ECO0185TECPages: 7Published on: 1, January, 1974
Abstract: The note discusses the manner in which entrepreneurs understand and estimate or evaluate demand at the project planning stage. It largely discusses demand in terms of a few cases of projects. ... More
Reference No: F&A0237Pages: 5 Published on: 1, January, 1974
Abstract: Mr. Kanjibhai Jivabhai Malam was planning the operations of the society and was worried whether the bank loan would be sufficient to meet its requirements. He also wanted to know when funds would be surplus so that he could plan for their optimum use. The case involves the preparation of ... More
Reference No: OB0048Pages: 1 Published on: 1, January, 1974
Abstract: This is the study of a passive entrepreneur who could not prosper because of lack of initiative, although the environment offered him a lot of opportunities. ... More
Reference No: P&IR0090TECPages: 4Published on: 1, January, 1974
Abstract: Deals with the problems of industrial relations in India, briefly analyses the history of labour management relations in industrial societies, and raises questions for managers on the type of initiative they need to take in dealing with the structure and involvement of industrial relations. ... More
Reference No: MAR0130(A)Pages: 11Published on: 1, January, 1974
Abstract: Case (A) deals with the problem of deciding how much emphasis to put on dealer network vis-a-vis company's own salesmen. It also describes the commission structure of salesmen and related problems. ... More
Reference No: BP0053Pages: 14Published on: 1, January, 1974
Abstract: History of a large Indian business house is provided to discuss intercompany investments, sole selling agency agreements, multiple subsidiary companies, and the nature of controls exercised in large groups. These topics can be discussed in the context of changing social values. ... More
Reference No: PROD0099Pages: 4Published on: 1, January, 1974
Abstract: The objective of the case is to study the suitability of different forecasting methods for regular and maintenance inventories. A computer programme that uses exponential smoothing to forecast (developed by IIMA Computer Centre) is used. Finally, the focus shifts to devising a forecasting system. ... More
Reference No: ECO0202TECPages: 21 Published on: 1, January, 1974
Abstract: The note discusses the various techniques for investment decisions. It also examines the advantages and limitations of each technique and suggests that theoretically the net terminal value method is the best investment criteria. In practice any one of the D.C.F tecnicale may be equally good. ... More
Reference No: P&IR0022(B)Pages: 4Published on: 1, January, 1974
Abstract: This case deals with the organizational problems arising out of the request of two employees for mutual transfer. Case (A) describes the issues relating to the matter at the lowest level of management. As the matter is not solved at this level, it is taken to the second level of ... More