Latest published cases

Authors: Srivastava, U K;

Reference No: CMA0454TEC Pages: 15 Published on: 25, November, 1977

Abstract: Deals with various concepts relating to technology (intermediate technology, appropriate technology, modern technology, obsolete technology, high and low technology, etc.) and steps involved in technology assessment. The steps in technology assessment are illustrated with a few examples. ... More

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Authors: Mathur, D P; Gupta, V K; ;

Reference No: CMA0458TEC Pages: 35 Published on: 14, December, 1977

Abstract: The note deals with structural and changing aspects of rural markets in India. It also attempts to focus some of the distinguishing features of rural households. ... More

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Authors: Sah, D C; ;

Reference No: CMA0456 Pages: 17 Published on: 17, December, 1977

Abstract: The case describes the genesis of the Intensive Agricultural District Programme (IADP), introduced in 1960-61, covering programme objectives and strategy, and organizational design proposed under the programme. Based on empirical data, the case further provides the organizational structure as in operation in two districts. ... More

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Authors: Bhandari, Labdhi R;

Reference No: MAR0184 Pages: 17 Published on: 1, January, 1978

Abstract: A leading manufacturer of refrigerators is planning to introduce a new product -- an airconditioner. A study is commissioned to understand the target consumers' buying behaviour. The marketing manager, aided by the findings and recommendations of the research group, needs to devise a promotional strategy. The case provides an ... More

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Authors: Korgaonker, M G;

Reference No: PROD0131TEC Pages: 4 Published on: 1, January, 1978

Abstract: This note deals with a detailed method of writing a job description and the procedures for performing job analysis. It outlines the precautions to be taken and the information to be collected during a job analysis. ... More

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Authors: Korgaonker, M.G.;

Reference No: PROD0144(F) Pages: 2 Published on: 1, January, 1978

Abstract: Deals with the evaluation of the total productivity effort of the shop management. It refers to the standard products division of a large public limited company. The case looks at the total productivity improvement programme of the company in a historical perspective and then evaluates in quantitative terms the contribution ... More

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Authors: Menon, C D;

Reference No: BP0133TEC Pages: 3 Published on: 1, January, 1978

Abstract: The note sets out the law pertaining to contracts of adhesion that require an employee to make a covenant that he shall work for an employer for a stipulated period after training, and to the restrictions on future employment with competitors. ... More

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Authors: Balakrishnan, K;

Reference No: F&A0322 Pages: 28 Published on: 1, January, 1978

Abstract: The first of a set of three related cases, this case gives the historical background of the Tamil Nadu Handloom Weavers' Cooperative Society Limited (Cooptex) since its inception, and the objectives set for1971-1978 as part of an MBO system being introduced. ... More

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Authors: Ali, Ifzal;

Reference No: ECO0252TEC Pages: 13 Published on: 1, January, 1978

Abstract: The Domestic Resource Cost Criterion is developed, and its suitability analyzed to plan the foreign trade sector in determining the optimal volume and composition of exports/imports. ... More

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Authors: Prasad, R Venkataramana; Malya, M Meenakshi;

Reference No: QM0136 Pages: 1 Published on: 1, January, 1978

Abstract: Presents the decision problems encountered in setting up a stall at the funfair organized at IIMA. Customers had tries at dropping a coin into a bowl kept inside a bucket of water. Given several hypotheses on the nature of uncertainties (probability of successes and number of customers), issues on ... More

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Authors: Jain, Abhinandan K; Bhandari, Labdhi R;

Reference No: MAR0191 Pages: 14 Published on: 1, January, 1978

Abstract: A new medium-sized-company wants to assess the demand for its scooters in India. The case depicts the problem of demand forecasting for scooters using the regression technique. An alternative approach based on the chain ratio method may also be used. The case provides data on the scooter industry since its ... More

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Authors: Murthy, K R S;

Reference No: BP0124TEC Pages: 10 Published on: 1, January, 1978

Abstract: The note brings out key ideas for pricing, and demonstrates that sales here are mostly from one state enterprise to another - both, government-owned. It discusses issues on possible pressures that may arise, and how the pricing may be extremely uneven between enterprises. ... More

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Authors: Rao, Sreenivas S;

Reference No: BP0141(A) Pages: 22 Published on: 1, January, 1978

Abstract: In May 1978, the companys Managing Director was concerned over the delay in getting government sanctions for starting an export-oriented tool-manufacturing venture. His dilemma was how best he could communicate the urgency of the situation and the need for speedy clearance of the project to the government, particularly the bureaucracy. ... More

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