Latest published cases

List of Latest Published Cases

  1. Stress and Our Inner Game

    Authors: Gupta, Vishal;

    Reference No: OB0228TEC Pages: 11 Published on: 6, November, 2017

    Abstract: Over the course of evolution, humankind has become so absorbed in overcoming external challenges that we have neglected our need to focus on our inner challenges. If we focus on our Inner Game, it is likely that we will evolve to understand human development and the inner skills that one ... More

  2. Memorable Shaadi

    Authors: Sud, Mukesh; Sharma, Supriya; Mendonca, Valerie; ;

    Reference No: CIIE0009 Pages: 14 Published on: 6, November, 2017

    Abstract: Ujwal Kalra founded Memorable Shaadi in 2014 while awaiting admission to the Indian Institute of Management Ahmedabad. The startup offered services connecting clients and vendors in the Indian wedding industry. The case elaborates Ujwal’s journey as an entrepreneur and the choices he made including hiring a co-founder and working remotely ... More

  3. Are Non-profit Organisations Subject to the Fundamental Rights? The Case of the Board of Cricket Control in India

    Authors: Pathak, Akhileshwar;

    Reference No: BP0414 Pages: 10 Published on: 4, December, 2017

    Abstract: The case discusses the issues related to Zee Tele Films Limited’s claims that the Board of Cricket Control of India was “state” and could act arbitrarily in the award of telecasting rights. The “state” as defined in Article 12 includes “other authorities”, and these are subject to the constitutional limitations. ... More

  4. Parsana Health Centre: Nurturing a Healthy Lifestyle

    Authors: Thomas, Sujo; Titus, Nidhi; Suggala, Susmita; Sinha, Piyush Kumar;

    Reference No: MAR0494 Pages: 15 Published on: 7, December, 2017

    Abstract: Parsana Health Centre Private Limited, one of the pioneers of the organized fitness industry in the city, of Ahmedabad, had been actively engaged in inculcating, nurturing and promoting a healthy lifestyle to the general public through fitness regimes over the last two decades. The thirteen Parsana centres in the different ... More

  5. Texica Limited (C): Learning from the Exit Interviews

    Authors: Maheshwari, Sunil Kumar; Ray, Prantika;

    Reference No: HRM0239(C) Pages: 6 Published on: 13, December, 2017

    Abstract: Dr. Vakil interviewed two people Kabir Kumar and Purav Jha. Kabir Kumar was working in the textile design department for the past four years and six months. He was leaving Texica and moving into another rival company Fabrika. After discussions about the various experiences in the organization, the consultant asked ... More

  6. Texica Limited (A): A Day in the Life of a Consultant

    Authors: Maheshwari, Sunil Kumar; Ray, Prantika;

    Reference No: HRM0239(A) Pages: 8 Published on: 13, December, 2017

    Abstract: The chairman of the 60-year old company Texica, Ashutosh Verma approached Dr. Asim Vakil, who has a wide experience in consulting turnaround activities in declining organizations. The organization had undergone few rounds of downsizing and was also reporting about 15-20% attrition in the organization. Dr. Vakil was requested to redesign ... More

  7. Swap Curve Steepener

    Authors: Varma, Jayanth R.; Virmani, Vineet;

    Reference No: F&A0539 Pages: 11 Published on: 27, December, 2017

    Abstract: The case is about a decision problem facing James on whether or not to invest in a structured product called the “CMS Steepener” issued by a large US investment bank. The payoff from the product is linked to two constant maturity swap (CMS) rates, and the investor profits if the ... More

  8. Manpasand Beverages Ltd: Agile Capabilities for Sustained Growth

    Authors: Banerjee, Arindam;

    Reference No: CIIE0010 Pages: 26 Published on: 1, January, 2018

    Abstract: The case tells the story of a first generation entrepreneur, Dhirendra Singh, and his struggle for 15 years to establish a mango pulp based beverage marketing company without any external support and funding. The case highlights the travails that Dhirendra goes through in marketing an undifferentiated product such as mango drink ... More

  9. Rajan Overseas: An Entrepreneurial Quest for Growth

    Authors: Singla, Chitra; Yadav, Akshay; Gomkale, Advait; Acharya, Aditya Shekhar;

    Reference No: BP0420 Pages: 21 Published on: 8, January, 2018

    Abstract: Rajan Overseas was founded by Rajan Makhija in the year 2014. It was into export of handloom products like rugs, throws, etc. Makhija wanted the company to grow from INR 7.6 crores to 100 crores in the next five years. However, the plan hit a roadblock as one of the largest customer of ... More

  10. HealthStart: Need for Growth Strategy

    Authors: Jena, Sanjay Kumar; Laha, Arnab Kumar; Ghura, Amarpreet K. Singh; ;

    Reference No: CMHS0041 Pages: 17 Published on: 8, January, 2018

    Abstract: This case describes a situation in which Pradeep K. Jaisingh (Jaisingh) started Health Start (HS), an accelerator in healthcare innovation and entrepreneurship in India, on February 15, 2013, with an initial investment of USD 1 million. Jaisingh wanted to support 15-20 startups per year. HS had been conducting accelerator programmes every year and ... More

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