Reference No: MAR0306Pages: 16Published on: 1, October, 1995
Abstract: The case presents the situation wherein the Marketing Manager of the company has to decide as to which Market Research Agency should be entrusted with the task of carrying out a market research study to enable the organization to formulate their marketing strategy. The case provides the details of the ... More
Reference No: CMA0741TECPages: 10Published on: 1, January, 1996
Abstract: The note deals with the programmes and policies pursued by the government of India to promote manufacturing of leather products and their exports. ... More
Reference No: CMA0729TECPages: 4Published on: 1, January, 1996
Abstract: This note discusses the pre and post-reform performance of the agricultural sector with a view to assess the latter's strategy to depend more on (barter) terms of trade for its growth. It shows that this strategy has deteriorated the growth in non-price factors as well as in agricultural production and ... More
Reference No: MAR0307(B)Pages: 18Published on: 1, January, 1996
Abstract: The case describes the situation of an Indian company that has successfully supplied chlorine containers, manufactured according to British specifications, to a buyer in Malaysia. The same buyer has a requirement for ammonia containers and has been using ammonia containers manufactured according to Japanese specifications. The company has to decide ... More
Reference No: F&A0423TECPages: 7Published on: 8, February, 1996
Abstract: This note discusses portfolio theory and the principles of diversification; the role of market model assumptions in simplifying the portfolio selection problem; and the Capital Asset Pricing Model (CAPM) as an equilibrium condition flowing from portfolio theory. ... More
Reference No: BP0235(A)Pages: 44Published on: 19, February, 1996
Abstract: Electronics Corporation of India Limited, a public sector undertaking under the Department of Atomic Energy, faces the problem of formulating product market strategy and evolving an overall corporate strategy. Consideration has to be given to the needs of the planned nuclear programme, cash generations, opportunities of growth, and the needs ... More
Reference No: BP0246Pages: 6Published on: 22, February, 1996
Abstract: The case narrates the background and the process of implementation of a button cell manufacturing project. Although the promoters were professionally qualified and market potential impressive on paper, they failed to realize the market realities. The financial position of the company erodes over a period of time especially with the ... More
Reference No: F&A0434Pages: 16Published on: 9, March, 1996
Abstract: This case describes the first issue by an Indian company of Eurodollar convertible bonds. Students are required to assess the implications of this method of financing vis-a-vis other domestic and international sources of finance. Issues relating to valuation of convertible bonds can also be addressed. ... More
Reference No: F&A0432Pages: 12Published on: 9, March, 1996
Abstract: In the last annual general body meeting the chairman had recommended that dividend policy be specified in terms of payout ratio rather than dividend per share. He had also suggested that the company pay lower dividends and reinvest a larger portion of profits. The company now has to decide on ... More
Reference No: CISG0038Pages: 26Published on: 20, March, 1996
Abstract: This case describes the existing information system at QIS, which is a multi-location ship-owning company, with offices in three different countries. It describes the organization structure of QIS and its fleet, setting and monitoring of corporate goals, how computer systems are used for budgeting, chartering, voyage monitoring, technical management, ship ... More
Reference No: PROD0232Pages: 15Published on: 25, March, 1996
Abstract: This case describes the implementation of Just-in-Time at Eicher Tractors in the mid 1980s. It also highlights the extensive preparatory work Eicher had to do before it could start implementing Just-in-Time. The case also brings out the role JIT plays in the philosophy of the company and the changes that ... More
Reference No: PROD0235Pages: 5 Published on: 9, August, 1996
Abstract: This case deals with the decision of centralizing warehousing and distribution across three divisions of a company versus the statuesque of a decentralized distribution. Specific decision issues, criteria for analysis and a plan for a study have to be arrived at, in the form of a proposal. ... More
Reference No: PROD0233Pages: 15Published on: 20, August, 1996
Abstract: In order to respond to the changing auto market, MUL is trying to become more market oriented. The MD is concerned about integration within MUL's operations, i.e., marketing, manufacturing, vendor development, engineering, etc. The objective of the case is to study current mechanisms used bu MUL to coordinate the ... More
