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  1. Remove This Item Discipline: Organizational Behaviour
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Latest published cases

List of Latest Published Cases

  1. Resistance to Change

    Authors: Pestonjee, D M;

    Reference No: OB0122TEC Pages: 2 Published on: 1, January, 1980

    Abstract: Emphasizing that, while change is inevitable, people often resist it. This note attempts at explaining why change is resisted, and what can be done to overcome this resistance to change. The note mainly suggests how structural elements can be so modified that the change process is facilitated. It also includes ... More

  2. Handloom Development and Bechara Weaver: A Shilpi Tale

    Authors: Gupta, Ranjit;

    Reference No: CMA0523 Pages: 32 Published on: 1, January, 1980

    Abstract: Shilpi, a research organization, conducted a study of the handloom development programme in the country. A review of the literature, including survey of a representative group of weavers, weaver cooperatives, and master weavers, was made to identify the problems of the weavers, the objectives and contents of the programme and ... More

  3. Polymer Plant

    Authors: Balakrishnan, K;

    Reference No: F&A0337 Pages: 4 Published on: 1, January, 1980

    Abstract: A comprehensive case in process costing. All theoretical issues concerning process costing can be discussed in a reallife setting. ... More

  4. Perumal Industries Limited **

    Authors: Rao, T V;

    Reference No: OB0113 Pages: 10 Published on: 1, January, 1980

    Abstract: Demonstrates the techniques used by the working class to express their resentment, to the management, on bonus issues, as well as the techniques used by top management to resolve such conflicts. In resolving conflicts there is a need for top management to think of long?term implications. In this case, ... More

  5. Long Term Production Planning at Panchatantra Corporation

    Authors: Patel, Nitin R; Anantaram, B;

    Reference No: QM0158 Pages: 2 Published on: 1, January, 1980

    Abstract: Considers the problem of annual production planning for a handloom development corporation. Despite having a large number of products, formulation leads to a knapsack problem that can be solved easily without a computer and has intuitive appeal. ... More

  6. Role of Advertising in the Marketing Mix

    Authors: Mohan, Manendra;

    Reference No: MAR0220TEC Pages: 11 Published on: 1, January, 1980

    Abstract: There is a set of ingredients that have to be blended in order to accomplish marketing objectives. Advertising is one of the several forces contributing to awareness, comprehension, conviction and action. Other factors will vary, depending on whether it is a consumer or industrial product. Advertising decisions have to be ... More

  7. Personnel Function: An Experiential Exercise (A to G)

    Authors: Monappa, Arun;

    Reference No: P&IR0002EX Pages: 12 Published on: 1, January, 1980

    Abstract: This is an exercise to generate data regarding the personnel function in an enterprise. The views of earlier groups who have played the exercise, i.e., trade unions, managers and bureaucrats are given sequentially to understand the different approaches to the function. ... More

  8. Product Design Services (A)

    Authors: Vora, M N;

    Reference No: MAR0261(A) Pages: 12 Published on: 1, January, 1980

    Abstract: Relates to strategic issues of continuing in the business, and evolving an appropriate marketing strategy for promoting product design services offered. Issues raised relate to diagnosing critical problems requiring resolution, identifying needed information, and designing appropriate research studies and instruments for data collection. Four different studies were designed: 1) of users ... More

  9. Larsen & Toubro Fuse Switch Advertising

    Authors: Mohan, Manendra; Parekh, Jayshree;

    Reference No: MAR0273 Pages: 22 Published on: 1, January, 1980

    Abstract: Fuse switch is one of the various devices used for circuit breaking for protecting and controlling equipment that generate, transform, transmit and utilize electrical energy. The competition comes from other types of circuit breakers as well as other brands of fuse switches manufactured by some of the wellknown companies. ... More

  10. Mohan Private Limited

    Authors: Govindarajan, V;

    Reference No: F&A0344 Pages: 6 Published on: 1, January, 1980

    Abstract: Deals with control of working capital in a travel agency. ... More

  11. Developing Young Managers: Managing Transition

    Authors: Garg, Pulin K;

    Reference No: OB0118TEC Pages: 8 Published on: 1, January, 1980

    Abstract: This technical note is based on the author's research of the nature and processes of the emergent social personality of young professionals in India. It explores the nature of transactions between these young professionals and the organizational hierarchy so heavily loaded with experienced managers. The note further postulates how Indian ... More

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