Reference No: OB0161(A)Pages: 10 Published on: 1, January, 1980
Abstract: Presents the history and growth details of a bank with several thousand employees. The organizational structures at the branch level, at the zonal level and at the central level are presented. Some of the critical roles and their evaluation in the bank are also described. ... More
Reference No: MAR0220TECPages: 11Published on: 1, January, 1980
Abstract: There is a set of ingredients that have to be blended in order to accomplish marketing objectives. Advertising is one of the several forces contributing to awareness, comprehension, conviction and action. Other factors will vary, depending on whether it is a consumer or industrial product. Advertising decisions have to be ... More
Reference No: OB0123TECPages: 10Published on: 1, January, 1980
Abstract: This article is aimed at discussing role and stress. It gives a brief discussion about role, and discusses in detail stress and its relation to role. The term "role" is defined and its various meanings are brought into focus. The various stress?inducing factors within the individual and also in ... More
Reference No: MAR0261(A)Pages: 12Published on: 1, January, 1980
Abstract: Relates to strategic issues of continuing in the business, and evolving an appropriate marketing strategy for promoting product design services offered. Issues raised relate to diagnosing critical problems requiring resolution, identifying needed information, and designing appropriate research studies and instruments for data collection. Four different studies were designed: 1) of users ... More
Reference No: MAR0273Pages: 22Published on: 1, January, 1980
Abstract: Fuse switch is one of the various devices used for circuit breaking for protecting and controlling equipment that generate, transform, transmit and utilize electrical energy. The competition comes from other types of circuit breakers as well as other brands of fuse switches manufactured by some of the well known companies. ... More
Reference No: OB0114Pages: 10 Published on: 1, January, 1980
Abstract: Dr Shekhar joins Navjivan Enterprises as a Behavioural Scientist in the Personnel Department, and, within a month of joining, resigns and leaves the organization. The factors responsible for his resignation are examined through a series of interviews with Dr Shekhar, and a few others associated with his work. The case ... More
Reference No: PROD0156TECPages: 7Published on: 1, January, 1980
Abstract: The note gives a brief description of the behavioural dimension of job design. Both traditional or micro approach and the behavioural approach have been considered. The methods with behavioural implications such as job enlargement, job enrichment and job rotation are briefly described. ... More
Reference No: CMA0515TECPages: 6Published on: 1, January, 1980
Abstract: A chief conservator of forests is overall in charge of forestry in a state. A day in the life of a typical Chief Conservator of Forests is described to highlight how a principal forest administrator/manager functions today and what roles he has to play as the head of a ... More
Reference No: OB0121TECPages: 11, 11, 8Published on: 1, January, 1980
Abstract: This note comprising five segments is exclusively based on the author's experience of design and development processes in the Indian context. The first part of the note states some of the commonalities observed across many organizations. The second part of the note provides a model of the dynamics of organization ... More
Reference No: MAR0258TECPages: 27Published on: 1, January, 1980
Abstract: It is a non-technical description of various issues that arise in sample selection for marketing research studies. Users' point of view has influenced the content and the style of writing of this note. It draws upon the experience of actual marketing research studies which are included as illustrations. It deals ... More
Reference No: OB0112Pages: 3 Published on: 1, January, 1980
Abstract: Managers with ideas are likely to emerge successful if they have patience and perseverance. This case demonstrates how a young manager is able to get his ideas across with patience. A new system of payrolls suggested by him is resisted in the beginning. When he pursues it patiently he succeeds ... More
Reference No: OB0119TECPages: 14Published on: 1, January, 1980
Abstract: The note explores the area of organizational change by employees low in the organizational hierarchy. In the past, the emphasis has always been on change processes initiated or supported by top management. Increased specialization, however, has resulted in a high calibre of people at all organizational levels, who strive to ... More
Reference No: CMA0524Pages: 10Published on: 1, January, 1980
Abstract: Discusses the uncertainties involved in providing tubewells in Chaloda village as a part of the developmental activities of a voluntary agency. Though, formal sources are available for financing the project, the farmers are not organized in getting the finances and managing the project. For want of data of the risk ... More
