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Latest published cases

List of Latest Published Cases

  1. Management of Personal Selling Effort (F): A Note- Brief Illustrations on Branch Management Issues

    Authors: Vora, M N;

    Reference No: MAR0265(F)TEC Pages: 5 Published on: 1, January, 1981

    Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More

  2. Management of Personal Selling Effort (D): A Note- Brief Cases on Salesmen Compensation and Motivation

    Authors: Vora, M N;

    Reference No: MAR0265(D)TEC Pages: 6 Published on: 1, January, 1981

    Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More

  3. The Voluntary Organization

    Authors: Subramanian, Ashok;

    Reference No: PSG0044TEC Pages: 6 Published on: 1, January, 1981

    Abstract: The note is an attempt to locate the voluntary organization in the development process and understand considerations influencing its choice of strategy. It touches on the voluntary organization's role in the context of voluntary action and other proximate systems working for people's development. ... More

  4. Management of Personal Selling Effort (B): A Note-Brief Illustrations on Recruitment, Training and Development of Sales Personnel

    Authors: Vora, M N;

    Reference No: MAR0265(B)TEC Pages: 4 Published on: 1, January, 1981

    Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More

  5. Managing the Marketing Research Activities

    Authors: Vora, M N;

    Reference No: MAR0269TEC Pages: 3 Published on: 1, January, 1981

    Abstract: The note identifies the many decisions related to managing marketing research activities. It enlists the steps necessary to be used if an outside research agency is used. It also identifies and lists the questions which need answers for the search and selection of an outside agency. ... More

  6. Community Health Volunteers: A Case of Poor Performance

    Authors: Bhatt, Anil; Maru, Rushikesh M; Upadhyay, Bharat;

    Reference No: PSG0042 Pages: 9 Published on: 1, January, 1981

    Abstract: The two cases analyze the contrasting profiles of a better performing community health volunteer and a poor performing community health volunteer. ... More

  7. Industrial Belts (India) Limited (A)

    Authors: Jain, Abhinandan K; Vyas, Preeta H;

    Reference No: MAR0276(A) Pages: 17 Published on: 1, January, 1981

    Abstract: The case describes broad decision problems, research objectives, a two phase research plan, and details of each phase of research about a stores item (V belts) used by industrial units. The sampling plan and data collection approach/instrument used in each phase of the study are also described. A preliminary ... More

  8. Mohan Private Limited

    Authors: Govindarajan, V;

    Reference No: F&A0344 Pages: 6 Published on: 1, January, 1980

    Abstract: Deals with control of working capital in a travel agency. ... More

  9. One Day in the Life of Hari Krishna Singh

    Authors: Malya, M Meenakshi; Maslekar, A R; Misra, D N;

    Reference No: CMA0515TEC Pages: 6 Published on: 1, January, 1980

    Abstract: A chief conservator of forests is overall in charge of forestry in a state. A day in the life of a typical Chief Conservator of Forests is described to highlight how a principal forest administrator/manager functions today and what roles he has to play as the head of a ... More

  10. Developing Young Managers: Managing Transition

    Authors: Garg, Pulin K;

    Reference No: OB0118TEC Pages: 8 Published on: 1, January, 1980

    Abstract: This technical note is based on the author's research of the nature and processes of the emergent social personality of young professionals in India. It explores the nature of transactions between these young professionals and the organizational hierarchy so heavily loaded with experienced managers. The note further postulates how Indian ... More

  11. Personnel Function: An Experiential Exercise (A to G)

    Authors: Monappa, Arun;

    Reference No: P&IR0002EX Pages: 12 Published on: 1, January, 1980

    Abstract: This is an exercise to generate data regarding the personnel function in an enterprise. The views of earlier groups who have played the exercise, i.e., trade unions, managers and bureaucrats are given sequentially to understand the different approaches to the function. ... More

  12. Navjivan Bank (A)

    Authors: Govindarajan, V; Rao, T V; Sheth, N R;

    Reference No: OB0161(A) Pages: 10 Published on: 1, January, 1980

    Abstract: Presents the history and growth details of a bank with several thousand employees. The organizational structures at the branch level, at the zonal level and at the central level are presented. Some of the critical roles and their evaluation in the bank are also described. ... More

  13. Development of Chaloda Village

    Authors: Srivastava, U K; Rao, Sreenivas S;

    Reference No: CMA0524 Pages: 10 Published on: 1, January, 1980

    Abstract: Discusses the uncertainties involved in providing tubewells in Chaloda village as a part of the developmental activities of a voluntary agency. Though, formal sources are available for financing the project, the farmers are not organized in getting the finances and managing the project. For want of data of the risk ... More

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