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  1. Remove This Item Sector: Manufacturing
  2. Remove This Item State: Tamil Nadu
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  1. Supply Chain Management at Titan Industries Limited

    Authors: Raghuram, G;

    Reference No: PROD0285 Pages: 28 Published on: 21, December, 2004

    Abstract: Mr. Bhat, the Senior Vice President, Marketing, of Titan Industries Limited was examining the domestic growth scenario of Titan watches. The sales of Titan Industries Limited as of August 1996 showed a drop of 11 per cent over the previous year. The traditional strengths of Titan have been in marketing, especially retailing, ... More

  2. Ryan's Dilemma

    Authors: Vohra, Neharika; Agarwalla, Smriti; Basoya; Snehil;

    Reference No: CIIE0012 Pages: 10 Published on: 12, July, 2018

    Abstract: The case narrates the experiences of a fresh MBA graduate, Ryan, from a top business school in India. After graduating, he joined his traditional family business with the aim to transform it, accelerate growth and start a new business line. Ryan starts several initiatives over one year but his efforts ... More

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