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Search results for 'pricing of'

Related Searches: Pricing of SP, Pricing of services, Pricing of (A), Pricing of SP or, pricing of cars

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  1. Mundra Port and Special Economic Zone (MPSEZ)

    Authors: Vaidya, Deepak; Modi, Gopesh;

    Reference No: PSG0107 Pages: 13 Published on: 1, January, 2009

    Abstract: The top management of MPSEZ met to decide on the final price band of its public issue, which was the first of its kind in India. While the lead underwriter had suggested a price band of Rs. 400-440, the company officials were not very sure about the same. It was ... More

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  2. ISGEC (B): Product Adaptation and Pricing

    Authors: Chhokar, Jagdeep S; Jain, Abhinandan K;

    Reference No: MAR0307(B) Pages: 18 Published on: 1, January, 1996

    Abstract: The case describes the situation of an Indian company that has successfully supplied chlorine containers, manufactured according to British specifications, to a buyer in Malaysia. The same buyer has a requirement for ammonia containers and has been using ammonia containers manufactured according to Japanese specifications. The company has to decide ... More

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  3. Scooter Manufacturing Company

    Authors: Jain, Abhinandan K;

    Reference No: MAR0097 Pages: 33 Published on: 1, January, 1974

    Abstract: This is a case on marketing planning for a new scooter manufacturing company. Marketing decisions relate to product mix, distribution channels, promotion and pricing for the scooter being manufactured by the company. Strategic decisions like which segments of the market should be attacked at what point of time are extremely ... More

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  4. Urmi Pharmaceutical Company (B)

    Authors: Vora, M N;

    Reference No: MAR0285(B) Pages: 7 Published on: 1, January, 1964

    Abstract: The case deals with the decision problem of discontinuing some items from the product line of the company. Arguments in favour and against continuing two specific products are given. In case these products are withdrawn, implications on company's costs, revenues and profits are described. ... More

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  5. Monarch Enterprises (A)

    Authors: Roy Dholakia, Ruby;

    Reference No: MAR0223 Pages: 6 Published on: 1, January, 1979

    Abstract: A new marketing director of a mediumsized company producing a line of consumer products is faced with the task of reorganizing the company's marketing goals and activities. The question of pricing policy comes up and research assistance is sought. The case deals with the selection of research approaches to ... More

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  6. Zerodha - A Success Story(B)

    Authors: Garg, Archit; Gupta, Aashish; Maheshwari, Garima; Sinha, Ankur; Sugathan, Anish;

    Reference No: PROD0319(B) Pages: 4 Published on: 19, December, 2018

    Abstract: The transparency and consistency of Zerodha provided them mileage and the business model certainly disrupted the Indian brokerage industry. The zero-commission model was successful in attracting consumers and provided tough competition to other brokers. However, competitive advantage coming solely from low pricing may not always be sustainable in the long ... More

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  7. Mathematica Limited

    Authors: Dholakia, Nikhilesh; Mukhopadhyay, Sipra;

    Reference No: MAR0162 Pages: 11 Published on: 1, January, 1977

    Abstract: The last quarter of 1976 saw a price war breaking out in the electronic calculator industry. The case focuses on the pricing decisions faced by a new fictitious firm planning to enter the electronic calculator market. ... More

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  8. Sundaram Medical Foundation: Excellence in Community Health Care Delivery

    Authors: Ravichandran, N;

    Reference No: BP0300 Pages: 23 Published on: 26, August, 2005

    Abstract: SMF is secondary care medical facility created to provide quality health care at an affordable price (or value for money) to the middle class Indian population. This facility is a realization of the passion of the founder to provide quality health care at affordable price to the middle income group ... More

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  9. Sterlite Technologies Limited (STL): From Cables to Solution Selling

    Authors: Sahay, Arvind; Tiwari, Tara;

    Reference No: MAR0519 Pages: 26 Published on: 23, October, 2020

    Abstract: Sterlite Technologies Limited (STL) is a leading company in developing digital infrastructure. It has recently transitioned to become an end-to-end service provider from a manufacturing-focussed company. It has a 6-7% market share globally; however, it aimed to achieve a 10% global fiber market share by June 2020. COVID 19, a global pandemic, has ... More

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  10. Dudhudyog Dairy (C)

    Authors: George, P S;

    Reference No: CMA0185(C) Pages: 3 Published on: 20, January, 1970

    Abstract: Dudhudyog Dairy (C) is the continuation of Dudhudyog Dairy (B) . After receiving the market survey report, the Sales Manager tries to find the answers to the following questions: 1) Whom should the Dairy serve? 2) What should be the product price policies of the Dairy? 3) What should be the distribution target? 4) What ... More

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  11. Hind Cycles Limited (AR)**

    Authors: Nambudiri, C N S; Raman, K S;

    Reference No: BP0055 Pages: 48 Published on: 1, January, 1974

    Abstract: Discusses the operational problems faced by the first company set up to manufacture complete bicycles in India; illustrates how the pricing policy (to fight competition from imported cycles) and higher wage structure became detrimental to the survival of the company; and brings out the policy of tariff protection and other ... More

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  12. Vidyarthi Transport Corporation

    Authors: Raghuram, G;

    Reference No: QM0225 Pages: 7 Published on: 1, January, 1992

    Abstract: This case enumerates the various forms of concessions given to students. The aim of the case is to develop a methodology to calculate the subsidy payment due to Vidyarthi Transport Corporation from the government. The use of a spreadsheet like LOTUS 1-2-3 can be demonstrated in this case. ... More

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  13. Kalol Taluka Potato Fruit and Vegetable Growers' Cooperative Society Limited, Ahmedabad **

    Authors: Desai, D K; Mathur, D P;

    Reference No: CMA0147 Pages: 13 Published on: 6, November, 1968

    Abstract: The study gives the background structural details of a cold storage unit. It deals with the patterns of utilization of the capacity of the cold storage plant and total expenditure incurred for storing the commodities. It raises the problems as to how to increase the volume of business and make ... More

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  14. Hindustan Machinery Manufacturing Company **

    Authors: Seshan, Suresh A; Ramanathan, K V;

    Reference No: F&A0072 Pages: 6 Published on: 1, January, 1970

    Abstract: The operating costs of a particular job order have shown a sharp increase compared with the same job order executed in the previous month. The difference has arisen because the job order was machined on separate machines, each having different operating characteristics and costs. The case can be used to ... More

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