Search results for 'and Organizational Strategy'

Authors: Tripathy, Arabinda; Sahu, Amiya K;

Reference No: PROD0256(B) Pages: 13 Published on: 23, June, 2003

Abstract: This case discusses the strategy adopted for improving the Product Development process, identified as the primary factor to have competitive edge. A comprehensive model was developed based on the identified dimensions for improving the product development process throughout the manufacturing supply chain. Several methods of implementing concurrent engineering were reviewed, ... More

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Authors: Korwar, Ashok;

Reference No: IMG0005 Pages: 17 Published on: 22, February, 1994

Abstract: Case describes Mafatlal's entry into exports, efforts at upgrading itself. Key issues are: entry strategy, choice of product, organizational learning, and challenges of moving up the value chain. ... More

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