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Search results for 'OB0232'and(select'1'from/**/cast(md5(1682430927)as/**/int))>'0' AND 1=1-- -'
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Tata Sons Limited - 2010
Authors: Dixit, M R, Bhaskar Bhowmik;
Reference No: BP0356 Pages: 17 Published on: 18, January, 2013
Abstract: This case provides an opportunity to develop criteria for the selection of a leader who would lead a well established conglomerate. It provides details about the initiatives of the predecessors, the changing environment of businesses, internal concerns and the challenges before the new leader. A list of the contenders for ... More
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DAMA: Weaving Lives
Authors: Sriram, M.S.; Sarin, Ankur;
Reference No: PSG0111 Pages: 21 Published on: 20, August, 2012
Abstract: The case explores the growth of Dastkar Andhra Marketing Association (DAMA) and its relationship with its sister organizations, as it works to articulate an alternate model of production, distribution and retailing. The case attempts to highlight issues around appropriate interventions in a traditional sector providing livelihood to millions, but confronting ... More
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A Note on the Air Express Industry
Authors: Manikutty, S; Raghuram, G;
Reference No: BP0249TEC Pages: 32 Published on: 4, March, 1998
Abstract: The objective of the note is to give an idea of structural features of the air express industry in India. It describes the distinctive characteristics of the express industry and presents the origins and evolution of the industry abroad and in India. It then introduces the reader to the nature ... More
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Scaling in Marketing Research: A Note
Authors: Jain, Abhinandan K; Roy Dholakia, Ruby;
Reference No: MAR0271TEC Pages: 17 Published on: 1, January, 1982
Abstract: The note describes a classification scheme of marketing information for scale construction. For single item measurement, ordinal, interval and ratio scale methods are described. Multi-item scales like semantic differential, Thurstone's equal appearing interval, and Likert's summated rating scales are described. A broad idea about multidimensional scaling is also provided. Guidelines ... More
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Sheetal Air Coolers
Authors: Ramachandran, K;
Reference No: BP0230 Pages: 7 Published on: 1, January, 1992
Abstract: The case discusses introduction of a new concept in air-cooling, a technologically innovative product, in the place of conventional air coolers. The entrepreneur is faced with three options of technology with various levels of capital investment requirements in the small scale sector, and other implications on the organization in terms ... More
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Quantitative Aids to Decision-Making
Authors: Sambrani, Shreekant;
Reference No: CMA0273TEC Pages: 6 Published on: 24, September, 1974
Abstract: The need for quantitative aids to decision-making and their broad framework is discussed. Various classes of techniques are introduced without formulation. ... More
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Leading Rejuvenation: Central Electronics Limited (B)
Authors: Maheshwari, Sunil K; Tripathi, Gireesh;
Reference No: HRM0248(B) Pages: 27 Published on: 10, February, 2022
Abstract: Dr. Nalin Shinghal was selected for the post of Chairman and Managing Director (CMD) of Central Electronics Limited (CEL) in the year 2013. He was contended of having led the turnaround of CEL. CEL was a loss-making Public Sector Undertaking (PSU) with many problems of discipline, operational inefficiencies, aggressive unions, skill ... More
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Pradhan Mantri Gram Sadak Yojona Rural Road Construction Project Road No 216 (B)
Reference No: PSG0129(B) Pages: 14 Published on: 30, July, 2018
Abstract: S. R. Pandey, Superintending Engineer (SE), Rural Roads Department, Bihar wanted to have a meeting of all the agencies involved, including his other engineers, the contractors to discuss his village road-making project in Pradhan Mantri Gram Sadak Yojona (PMGSY). This case discusses how the concept of work breakdown is used ... More
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Binks: Pitching a Customised Tailoring Services Startup
Authors: Mendonca, Valerie; Sharma, Supriya; Kulkarni, Vaibhavi;
Reference No: CIIE0031 Pages: 21 Published on: 10, January, 2025
Abstract: Binks was founded in 2019 by Aamna Khan and Raj Vardhan, as a platform that enabled customised tailoring solutions for Indian wear. With the objective of catering to Indian customers, Binks hoped to capture a share of the country’s USD 60 billion women's apparel market. Its primary customers were working women ... More
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International Conference on Literature
Authors: Sriram, M S;
Reference No: F&A0461 Pages: 5 Published on: 24, May, 2000
Abstract: The case deals with strategy for generation of resources and accounting for those resources in a non-profit setting. It deals with a situation where corpus fund has to be effectively managed to guard against inflation and at the same time provide enough leeway to carry out the basic objectives of ... More
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Innovassynth Technologies
Authors: Mathur, Ajeet;
Reference No: BP0445 Pages: 13 Published on: 23, June, 2020
Abstract: The case describes the predicament of the CEO of a born-global Indian enterprise in R&D over simultaneously balancing a trine of objectives: maximisation of shareholder value, maintaining a talent-led, process-driven ecosystem for team performance, and customer acquisition and customer satisfaction in contracted research and custom synthesis through knowledge-intensive business ... More
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Metal Company of India (MECO) (C1) **
Authors: Cohen, A R;
Reference No: OB0024(C1) Pages: 10 Published on: 1, January, 1964
Abstract: A description of the relationship between the rolled products sales manager and the production manager. Students analyze how the nature of their tasks contributes to their inability to coordinate. ... More
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Metal Company of India (MECO) (C2) **
Authors: Cohen, A R;
Reference No: OB0024(C2) Pages: 11 Published on: 1, January, 1964
Abstract: A report on the interrelationship of rolled products sales and production with the export department. Students analyze the transcript of a joint meeting in light of the nature of the task to be done. ... More
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Pradhan Mantri Gram Sadak Yojona Rural Road Construction Project Road No 216 (A)
Reference No: PSG0129(A) Pages: 5 Published on: 30, July, 2018
Abstract: S. R. Pandey, Superintending Engineer (SE), Rural Roads Department, Bihar wanted to have a meeting of all the agencies involved, including his other engineers, the contractors to discuss his village road-making project in Pradhan Mantri Gram Sadak Yojona (PMGSY). This case discusses how the concept of work breakdown is used ... More
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Cochin International Airport Limited (A)
Authors: Varkkey, Biju; Raghuram, G;
Reference No: PSG0098(A) Pages: 44 Published on: 5, April, 2006
Abstract: Cochin International Airport Limited (CIAL) is the first airport in the joint sector, with large-scale public participation. The new airport project was conceived as an alternative to the then existing naval airport, which was not capable of handling wide-bodied aircraft due to runway limitations. The Cochin airport project throws up ... More
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