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  1. Broadband in the Backwaters: Ortel Communications Limited

    Authors: Jain, Rekha;

    Reference No: PSG0101 Pages: 26 Published on: 23, February, 2007

    Abstract: Rapid technological changes and convergence of media had made "triple play" (i.e. voice, video, and internet) available on a single channel. In India, traditionally the cable TV network provided TV services and telecom network provided telecom/internet services. While some telecom companies had upgraded their networks to provide for ... More

  2. International Data Processing Corporation

    Authors: Korwar, Ashok;

    Reference No: IMG0011 Pages: 15 Published on: 27, October, 1995

    Abstract: This case is designed to illustrate two issues: strategic alliances, and organizing for global business. It describes the experiences of an executive changed with leading a large US company into India. The focus is on the process of searching for a partners, developing strategic plan and finally, the intend ?sale' ... More

  3. Architecture of Some Recent CPU Chips

    Authors: Jain, Rekha;

    Reference No: QM0218TEC Pages: 11 Published on: 1, January, 1989

    Abstract: This note examines the architecture of some 32-bit chips namely Intel's 80386, Motorola's 68020 and Zilog's Z 80000. The architecture is evaluated along various dimensions, viz. number, size, and type of registers; data types and types of instructions; facilities for address translation; support for system software; support for user programs; and ability to ... More

  4. In-Class Exercise on Positioning

    Authors: Jhangiani, Sushil; Abhishek; Koshy, Abraham;

    Reference No: MAR0474EX Pages: 3 Published on: 3, November, 2015

    Abstract: The main objective of this exercise is to help the students to understand the concept of positioning in a better manner. Positioning of product/brand in the minds of customer is one of the most important decisions in marketing strategy. It is important that students understand the basic steps in ... More

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