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  1. Deccan Refrigerators Limited **

    Authors: Mampilly, Paul;

    Reference No: F&A0273 Pages: 8 Published on: 1, January, 1975

    Abstract: Deccan Refrigerators Limited produced and marketed refrigerators, gas cylinders and bus bodies. After an initial spell of successful operations, the company began to face a tough time in the market. A technical problem with its refrigerators seemed mainly to account for this. The case presents the situation at a time ... More

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