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  1. MyGate: Balancing a Multisided Platform for Gated Communities

    Authors: Mukherjee, Saral; Meghrajani, Indra;

    Reference No: PROD0333 Pages: 22 Published on: 30, March, 2023

    Abstract: MyGate started its journey in 2016 as a gate management system for gated societies but soon evolved into a multi-sided platform offering solutions to the residents' day-to-day needs via the company's mobile application. Residents could approve entry and exit of visitors, search for local service providers like maids, carpenters, plumbers etc., ... More

  2. Scaling in Marketing Research: A Note

    Authors: Jain, Abhinandan K; Roy Dholakia, Ruby;

    Reference No: MAR0271TEC Pages: 17 Published on: 1, January, 1982

    Abstract: The note describes a classification scheme of marketing information for scale construction. For single item measurement, ordinal, interval and ratio scale methods are described. Multi-item scales like semantic differential, Thurstone's equal appearing interval, and Likert's summated rating scales are described. A broad idea about multidimensional scaling is also provided. Guidelines ... More

  3. Sarangpur Cooperative Cattle Feed Factory (ICD-7) **

    Authors: Gupta, V K; Narayanan, A V S;

    Reference No: CMA0161 Pages: 10 Published on: 6, November, 1968

    Abstract: Summarizes the history of a small ready-mixed cattle feed plant planned as part of the ICD project. It refers to the conception and implementation of the cattle feed factory and its paralised nature of operations. It emphasizes the effect of initial administration of project planning, the nature of the practical ... More

  4. Marketing Research Designs: A Note

    Authors: Jain, Abhinandan K;

    Reference No: MAR0257TEC Pages: 13 Published on: 1, January, 1980

    Abstract: This note is meant for users of marketing research. It provides an understanding of purposes of research in a decision-making situation in marketing research, alternative research designs used in marketing research, and criteria/guidelines for selection and evaluation of alternative designs for specific research studies. The specific research designs ... More

  5. Dainik Jagran (A): Towards a New Direction

    Authors: Sinha, Piyush Kumar; Koshy, Abraham; Singh, Anuj;

    Reference No: MAR0367 Pages: 40 Published on: 16, November, 2005

    Abstract: Dainik Jagran has been in the newspaper business since 1942. It was successfully established as a leading Hindi newspaper in India. In Uttar Pradesh, one in every two readers read Dainik Jagran. It is enjoying 3rd position in the states of Delhi, Madhya Pradesh, Punjab, Haryana, Himachal Pradesh and the union ... More

  6. Major Irrigation Projects in India: A Review of Their Appraisal Methodology and Administration Structure

    Authors: Desai, Bhupat M; Bandyopadhyay, S C;

    Reference No: CMA0418TEC Pages: 18 Published on: 17, December, 1976

    Abstract: This note briefly describes the appraisal methodology followed by the government in undertaking major irrigation projects in India. It then describes some of the circumstances which led the government to sponsor studies on this aspect of investment decision-making. It also discusses the main results of the sponsored studies before discussing ... More

  7. Learning Ayurveda: The Guru-Shishya Way A Dialogue with Rajvaidya Dhanshankerji G. Pandit

    Authors: Dixit, M R; Verma, Sanjay;

    Reference No: BP0352 Pages: 5 Published on: 24, December, 2013

    Abstract: The case presents an insight ijnto the Guru Shishya Parampara. It is presents the outcome of a diaglogue the case writers had with Rajvaidya Dhanshankarji G Pandit (Vaidyaji), a practitioner of Ayurveda system of medicine using Nadi Nidan - pulse diagnosis. The case presents Vaidyaji's family background, initial learning, and ... More

  8. Aneri Farmers' Service Cooperative Bank: A Success Story

    Authors: Namboodiri, N V; Desai, Bhupat M;

    Reference No: CMA0766 Pages: 9 Published on: 1, January, 1998

    Abstract: The case deals with how bank became a success story in rural banking under the same macro rural credit policies which are being questioned these days. To facilitate analysis, the case provides historical information, profile of area of operation, leadership management, and business operations. It also raises issues related to ... More

  9. A Note on Scanning the Financial Environment

    Authors: Vyas, V S; Desai, Bhupat M;

    Reference No: CMA0385TEC Pages: 5 Published on: 17, September, 1975

    Abstract: This note outlines three main facets of the policies of the central monetary authority so as to obtain a macro-view of the financial environment for the agricultural sector. The three facets are: 1) the economic factors which are usually taken into account while formulating credit policies; 2) credit policies per se; (3) mechanism ... More

  10. Rural Credit Innovation of ABC Bank: A Case of Integrated Produce Marketing Loan for Tobacco (IMP-T)

    Authors: Bhattacharrjee, Surendra; Desai, Bhupat M;

    Reference No: CMA0763 Pages: 6 Published on: 1, January, 1997

    Abstract: The case throws light on how bottom-up, decentralized, and autonomous approach can be helpful in the promotion of loan services. The case discusses how one of the managers identified the need of farmers and tried to develop a suitable product. However, the case also highlights the problems faced in implementation ... More

  11. Dozee: Scaling a Digital Healthcare Product Start-up in India

    Authors: Mendonca, Valerie; Laha, Arnab;

    Reference No: CIIE0030 Pages: 19 Published on: 26, February, 2025

    Abstract: Dozee was established in 2015 by Mudit Dandwate and Gaurav Parchani, when they were both 31 years old. Dandwate and Parchani quit high-paying, high-tech jobs to begin working on ideas for a health tech start-up in India. Building on the concept of ballistocardiography and using software that incorporated Artificial Intelligence and Machine ... More

  12. Freight Train Crew Scheduling: A Case of Vadodara Division

    Authors: Raghuram, G; Rao, V Venkata; Saha, Jahar; Devarajan, N;

    Reference No: QM0222 Pages: 6 Published on: 1, January, 1992

    Abstract: This case describes the crew scheduling process for freight trains at a crew change point in Vadodara division. The various labour related constraints are given. The objective of this case discussion is to develop an information system, possibly a decision support system, to aid in the crew scheduling decision. ... More

  13. Pritamgaon Petrol Station: Selecting a New Retail Outlet

    Authors: Bhat, Ramesh; Dixit, M R; Jain, Abhinandan K; Maheshwari, Sunil Kumar;

    Reference No: F&A0478 Pages: 9 Published on: 14, July, 2006

    Abstract: The case describes the situation faced by Sales Officer who is exploring setting-up new outlet in recently constructed expressway. The case describes the situation and discusses how he developed various assumptions based on report submitted by valuer, survey feedback carried out by an independent agency, his past experience and the ... More

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