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  1. HONEYVEDA: Scaling Startup Presence Across the Honey Value Chain

    Authors: Dani, Reeva; Mendonca, Valerie; Singh, Sukhpal;

    Reference No: CIIE0038 Pages: 23 Published on: 11, March, 2026

    Abstract: HoneyVeda was founded in 2019 by Hardik Joshi, a business-analyst-turned-apiarist, to promote ethical beekeeping practices and produce and sell high-quality honey. To realise this vision, the startup partnered with farmers, farmer producer organisations (FPOs) and government agencies to supply beekeeping equipment, deliver training to novice beekeepers and produce honey from bee ... More

  2. ReMaterials: Scaling up frugal innovation solutions

    Authors: Mendonca, Valerie; Moses, Aditya Christopher; Sharma, Supriya;

    Reference No: CIIE0020 Pages: 12 Published on: 31, March, 2022

    Abstract: ReMaterials was started in 2012 by Hasit Ganatra, when he realised the potential of an alternate product that could cater to the current needs of people living in slums. Slums are characterised by inadequate facilities, one of which is durable housing. Ganatra observed that metal sheets were the most commonly used ... More

  3. GMR KUAEL: The Longest Road PPP

    Authors: Raghuram, G.; Udaykumar, Prashanth D.; ;

    Reference No: CIPR0026 Pages: 27 Published on: 18, November, 2016

    Abstract: GMR Infrastructure Limited (GMRIL) had to make a decision on its continued role in the 555.48 km Kishangarh Udaipur Ahmedabad (KUA) Expressway Project, India's then longest road public-private partnership (PPP) project. GMR had terminated the contract citing NHAI's failure in fulfilling Conditions Precedent (CP) of providing (i) environment clearance (EC), (ii) ... More

  4. Airtel: Pricing in an Era of Cannibalization and Transition to Data

    Authors: Sahay, Arvind; Tiwari, Tara;

    Reference No: MAR0496 Pages: 21 Published on: 5, October, 2018

    Abstract: Bharti Airtel, the Indian global Telecommunications Company, witnessed one of its most challenging phases ever. Being the market leader, Airtel experienced a shift from voice to data with its data revenue proliferating. But the new entrant Jio changed the landscape of the Indian Telecom Industry by offering free services and ... More

  5. Pipavav Railway Corporation Limited (A)

    Authors: Raghuram, G; Len Varghese George; Nishant Thusoo; Satyam Shivam Sundarm;

    Reference No: CIPR0004(A) Pages: 36 Published on: 23, March, 2010

    Abstract: This case focuses on risk identification in the context of a railway Public Private Partnership (PPP) project. The perspective is that of a lender. The project was to provide broad gauge (BG) rail connectivity to Pipavav port from Surendranagar, over a distance of 265 kms. The case provides the salient features ... More

  6. Theka Coffee: Cold Brew Getting Hotter?

    Authors: Dayal, Smita; Nerlekar, Varsha; Roy, Subhadip;

    Reference No: MAR0545 Pages: 14 Published on: 4, July, 2024

    Abstract: The present case describes the positioning and growth dilemma faced by Bhupinder Madan and Abhishek Acharya, founders of Theka Coffee, a coffee start-up in western India. Theka Coffee envisioned affordable and easy availability of “fresh cold brewed 100% Arabica coffee”. After a successful launch, scaling up to 14 cafes and a subsequent ... More

  7. Seth Dhaniram - C&FA

    Authors: Chudasama, Nishchal; Raghuram, G;

    Reference No: MAR0350 Pages: 10 Published on: 27, April, 2003

    Abstract: The case ventures to explore the typical distribution channel in the Indian market. The case revolves around his company, Logistics Solutions, a 100-year-old trading and distribution firm, which provides carrying and forwarding services to JOSH Denims, a leading manufacturer and marketer of denim garments. Over a year, an entire tier ... More

  8. Mr. Motibhai Patel Buys a Tractor

    Authors: Patel, S M;

    Reference No: CMA0165 Pages: 11 Published on: 21, January, 1969

    Abstract: The case is about the characteristics of tractor buyers and the process of buying decisions of a farmer going in for a tractor in Indian conditions in general and Gujarat conditions in particular. The case leads to information on consumer behaviour and mode of communication to such consumers, besides giving ... More

  9. Khedut Feeds & Foods Private Limited: Implications of Country of Origin

    Authors: Jena, Sanjay Kumar; Borah, Sourav Bikash; Sharma, Amalesh;

    Reference No: MAR0532 Pages: 16 Published on: 13, April, 2023

    Abstract: Kamal Patel and Tushar Thumar, co-founders of Khedut Feeds & Foods Private Limited (KFFPL), were contemplating whether to accept the proposal from Royal Exporters Private Limited (REPL) to become one of its contract manufacturers. REPL was a leading peanut exporter in India that shipped premium peanuts to the European Union (EU) ... More

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