Reference No: CMA0230(C)Pages: 6Published on: 31, July, 1972
Abstract: This is in continuation of the Case B. In response to an enquiry regarding the willingness of organizations to carry out a market survey, a number of proposals are received from different organizations. The case describes one such proposal in detail. This can be used to illustrate the considerations one ... More
Reference No: RJMC0017Pages: 7Published on: 27, May, 2011
Abstract: Dr. Narendran, Director, Indian Medicine (Siddha) College, has been requested by the Head of the College's Pharmacology Department to ensure intellectual protection for, and commercialisation of, a formulation that he had developed for coronary atherosclerosis. Such a request has been made for the first time in the College, and the ... More
