Search results for 'and'

Authors: Dixit, M R; Jain, Abhinandan K; Bhat, Ramesh; Maheshwari, Sunil Kumar;

Reference No: MAR0381 Pages: 10 Published on: 14, July, 2006

Abstract: The case describes the situation faced by a Sales Officer who had recently taken charge of his area in a Mini Metro. He was trying to understand the dealership in his area from the point of view of their operations, performances, competition, and opportunities for improvement. The case describes one ... More

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Authors: Chowdhry, Kamla;

Reference No: OB0001(B) Pages: 2 Published on: 1, January, 1966

Abstract: The case deals with problems of expansion of a company in Baroda, i.e. finding appropriate land, and negotiations with the government for acquiring this land. It raises questions regarding the government's industrial development policy. ... More

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Authors: Chowdhry, Kamla;

Reference No: OB0001(A) Pages: 7 Published on: 1, January, 1966

Abstract: The case deals with problems of expansion of a company in Baroda, i.e. finding appropriate land, and negotiations with the government for acquiring this land. It raises questions regarding the government's industrial development policy. ... More

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Authors: Ramachandran, K;

Reference No: BP0231 Pages: 7 Published on: 1, January, 1992

Abstract: Sheetal Air Cooler is an innovative product with high technical and aesthetic features introduced in the Indian market in the late eighties. The case narrates problems and dilemmas faced by the entrepreneur to the initial stages of the life of the enterprise in the context of marketing. Starting with a ... More

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Authors: Jain, Abhinandan K; Raghuram, G;

Reference No: PROD0228(C) Pages: 9 Published on: 1, January, 2000

Abstract: This case follows up the case Lotus Thread Company Limited(A) (LTCL-A) by focusing on an important area in the logistical decision making hierarchy. The main issue is that of distribution network design and some of its major consequences. The company, while examining its logistics network has identified three options ... More

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Authors: Sinha, Piyush Kumar;

Reference No: CFR0001 Pages: 19 Published on: 2, May, 2007

Abstract: This case discusses the possible entry strategy of Aakash Book Store into the Ahmedabad market. The chain store was operating in the state of Kerala. The owner of the chain, Aakash Shetty was evaluating a possible entry into the city, and he had studied the report presented by a group ... More

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Authors: Chaudhuri, Shekhar; Chandra, Pankaj; Dixit, M R; Koshy, Abraham; Pandey, I M; Rao, Sreenivas S; Rao, V Venkata;

Reference No: BP0256 Pages: 29 Published on: 8, January, 2001

Abstract: The case deals with issues faced by the Torrent Group of companies. As of 1998, the group consisted of nine companies in three different businesses, namely health care, energy, and financial services. With the liberalization of the Indian Economy, the business environment of the group as a whole and that of ... More

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Authors: Tripathi, Sanjeev; Dhandhania Agrawal, Kopal;

Reference No: MAR0454TEC Pages: 10 Published on: 30, March, 2015

Abstract: The objective of this article is to help develop an understanding of message strategy and using it to develop an advertising planning model. This article describes Vaughn’s FCB grid that has been widely applied in this filed and elaborates how this framework can be used to develop an advertising ... More

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Authors: Ravichandran, N.; Patel, Nikunjkumar;

Reference No: O&DS0005EX Pages: 3 Published on: 22, April, 2024

Abstract: Palak Sheth is the proprietor of Vastrapur Widgets Limited (VWL), which manufactures widgets for machines that produce engineering goods. Sheth is facing a dilemma regarding an export order for 1,000 units. The dilemma is whether VWL should use the existing raw material or discard it and use new raw material, which ... More

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Authors: Jain, Abhinandan K; Raghuram, G;

Reference No: PROD0228(A) Pages: 8 Published on: 23, February, 1995

Abstract: This case provides information about Lotus Thread Company Limited (LTCL); about the past and present company situation, production range, manufacturing process, regional sales, competition with other manufacturers, sales and production planning, dispatch planning and inventory. This case is helpful in examining the various decision areas related to logistics, as would ... More

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Authors: Rao, V Venkata; Ramani, K V; Asthana, Rajul;

Reference No: CISG0062 Pages: 17 Published on: 21, November, 2000

Abstract: As a part of its initiative to bring the benefits of information technology to its citizens, the Government of Andhra Pradesh, in 1998, undertook the TWINS (twin cities network services) project, whose objective was to provide to the citizens several one-stop Government-to-Citizens (G2C) service centres called Integrated Citizen Service Centres ( ... More

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Authors: Ramachandran, K; Thomas, Philip S;

Reference No: BP0209 Pages: 12 Published on: 1, January, 1989

Abstract: Although Ace Industries Ltd. (AIL) is a 25 year old company, its chief executive is considering its rejuvenation through the implementation of the JIT (Just in Time) mode of management. A team of management students has carried out a preliminary JIT audit of AIL and presented its findings to the chief ... More

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