Reference No: BP0324(A)Pages: 15Published on: 21, October, 2008
Abstract: The case explores ONGC, an Indian Crude Oil producing company. In 2008, two executives of ONGC Mr Rajagopala Rao and Mr Debashish Das were contemplating implementation of Knowledge Management System in their organization. Though the company had already implemented various IT and KM initiatives, it was going through a tough phase ... More
Reference No: MAR0400Pages: 27Published on: 8, August, 2008
Abstract: Radio Mirchi is the flagship brand of Entertainment Network India Limited (ENIL). ENIL is the largest private FM radio broadcaster in India. ENIL was able to gain a stronghold in the market due to its strengths of innovativeness and creative content, large operating network, reach among listeners, high quality studio ... More
Reference No: BP0186TECPages: 6Published on: 1, January, 1984
Abstract: In using the problem-solving and situational approach, the manager has to ask himself: (1) Whether he has understood the situation by rigorously and repeatedly asking the following questions: What? When? How? Why? Who(m)? Where? How much (many)? and (2) Whether he has brought all his creative, logical, and critical thought processes ... More
Reference No: BP0042TECPages: 9Published on: 1, January, 1970
Abstract: The note deals with the basic elements of the reasoning process needed in management situations for comprehending and communicating effectively through everyday language. Most of the examples in this note are drawn from "Shaldon & Sons" and "Cooper Fabrics, Inc" (Harvard Business School cases) and students' written analyses of these cases. ... More
Reference No: BP0008Pages: 9Published on: 1, January, 1965
Abstract: This case is to follow the case "An Interview with a Young Businessman" (OB0019). It deals with the problems faced by the young man who wrestled with the ethics of management in the previous case. Students should evaluate his actions in light of his problems and his point of view ... More
