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Search results for 'marketing cases'

Related Searches: marketing cases 2, marketing cases 20, marketing cases 202, marketing cases 2020, marketing cases 2021

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  1. Marketing Margin as an Indicator of Marketing Efficiency

    Authors: Mathur, D P; ;

    Reference No: CMA0443TEC Pages: 15 Published on: 6, August, 1977

    Abstract: The note discusses some issues regarding definitional approach and methods of calculation of marketing margins. Studies made in the past by the Directorate of Marketing and Inspection have also been examined to find an alternative method to increase the efficiency of marketing in India. ... More

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  2. CCI: Optimal Floor Pricing Model for the E-Auction Market

    Authors: Narayanaswami, Sundaravalli;

    Reference No: O&DS0001 Pages: 8 Published on: 3, August, 2023

    Abstract: The Cotton Corporation of India Ltd. (CCI) is a Miniratna company of the Government of India (GoI), under the Ministry of Textiles. CCI has been serving in the field of marketing of Indian cotton for the past five decades. As an independent entity under GoI, CCI undertakes Minimum Support Price ... More

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